Aston Martin gives its online configurator a serious overhaul.
Whether it’s as a way to kill time or the first step in realizing your supercar, exotic car, or luxury car dream, online car configurators are a delightful way for any automotive enthusiast to spend time. Manufacturers like Aston Martin have online configurators that are especially entertaining, giving enthusiasts a chance to see what their dream spec of a timeless, elegant British luxury performance machine would look like. With a lineup of new vehicles that includes the new DBX 707 and DBX S, a new Vanquish V12-powered flagship, the DB12, the new Vantage, and more, a comprehensive update to its online configurator makes the experience more captivating than ever.
One of the biggest highlights in the new Aston Martin configurator experience is a richer image quality, helping provide a more immersive configurator experience, greater detail, and a better understanding of what the spec would look like in real life. The configurator also starts with an overview of the Aston Martin lineup, and once a model is selected, statistics are prominently displayed below.
New virtual environments, along with enhanced graphical quality allow the confirugator to display a truer expression of paint finishes, as well as a variety of different lighting scenarios during the configuration process. With updates thoroughly improving the online configuration experience, Aston Martin is making it easier than ever for enthusiasts to visualize their dream cars.
Image Source: Aston Martin
