Cadillac evolves its sustainable approach to luxury.
As one of the most historic names in the luxury automotive world, Cadillac has an honored lineage of making some of the most iconic and desirable cars in the American automotive industry. However, refusing to rest on the laurels of its past, Cadillac has been rapidly electrifying its lineup, introducing new creations like the Lyriq, Optiq, Escalade IQ, and the Celestiq halo car with cutting-edge futuristic technology and all-electric power.
However, Cadillac is now going even further towards its commitment to high-tech sustainability, partnering with startup MycoWorks to collaborate on a bio-based leather alternative material. This material uses mycelium derived from mushrooms and other bio-based ingredients. In the future, Cadillac hopes to use the new Fine Mycelium material created in collaboration with MycoWorks like leather in vehicles, providing the same strength and luxury while adding sustainability, weight reduction, and efficiency.
To demonstrate the new material’s ability, Cadillac has created a card holder from Fine Mycelium to kick off its exploration of innovative new material. Exploring a new arena of sustainable luxury with MycoWorks, Cadillac joins a group of storied luxury brands that have joined forces to explore sustainable leather alternatives with the startup, like Hermès, who collaborated with MycoWorks to recreate its Victoria travel bag with a mycelium-based leather alternative to preview the future of sustainable luxury in the world of couture.
Together, Cadillac and MycoWorks are at the forefront of sustainable luxury, with a rapidly expanding lineup of luxury electric vehicles and now a collaboration to create a futuristic and innovative material that could serve as a leather alternative for a new generation of Cadillac luxury cars.
Image Source: Cadillac
