Mercedes-Benz is pulling out all the stops for Pebble Beach Automotive Week 2023, taking place from August 17-20. With world premieres and displays of innovative concept vehicles, the brand is set to provide a rich and memorable experience for all automotive enthusiasts. A major highlight of the week is the world premiere of the all-new Mercedes-AMG GT. The successor to the first-generation two-door GT and other iconic models, the latest AMG GT is the fifth vehicle developed entirely in-house by Mercedes-AMG. With modified proportions but retaining its sporty, dynamic character, the new GT embodies the brand’s performance luxury like no other product from Affalterbach.
In addition to the GT, Mercedes-Benz is also presenting a special edition of the Mercedes-AMG SL and extending its MANUFAKTUR customization program. Offering bespoke paint finishes and an array of unique options, customers can now enjoy even higher levels of customization. The growing popularity of this program represents a new frontier for Mercedes-Benz, enhancing the individuality of vehicles like the Mercedes-AMG S 63 E Performance.
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Mercedes-Maybach will be showcasing its highlight models, including the historic Maybach Zeppelin DS 7 and the all-electric Mercedes-Maybach EQS 680 SUV. Additionally, Mercedes-Benz will display its Vision One-Eleven, the electric sports car concept that continues the tradition of the legendary C 111 experimental vehicles.
The gathering of W 06 series cars, the presentation of the PROJECT MONDO G art piece, and classic vehicles from different facets of the brand’s history add to the festivities. These unique elements underline Mercedes-Benz’s deep-rooted connection to automotive tradition, while also emphasizing the brand’s future-oriented approach. From exclusive premieres to the largest gathering of supercharged sports cars in North America, Mercedes-Benz is ensuring an unforgettable brand experience, mixing the elegance of the past with the exciting innovations of the future. View all current Mercedes-Benz models for sale on duPont REGISTRY by clicking the link below.
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Sources: Mercedes-Benz
