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In the month of April 2022, the license plate AA8 sold for an impressive $9.5 million in Dubai. Despite being such a large sum, this is actually about $5 million less than the current world record. License plates in the UAE are known to command huge sums of money, and while the country boasts the top ten license plate sales of all time, the world record could soon be crushed by a plate in California.
YouTube juggernaut and car culture icon SuperCar Blondie pointed out in a recent video that license plate values around the world are based on “scarcity and status.” Memorable combinations, repeating characters, and plates with the fewest characters command the highest prices.
Since there are no single-character plates available to the public in California, the rarest are 2 character plates. The plate in question, MM, is the rarest of the rare. In a state with over 35 million registered vehicles, the MM plate is one of just 12 repeating 2-character plates that is also aesthetically symmetrical.
On top of that, it is the first in the world to be paired with a corresponding NFT. While the core value is in the plate itself, the NFT records ownership history on the blockchain, thus establishing undeniable provenance. As the plate changes hands, the value will rise.
So who are the top contenders to buy this plate? Let’s discuss:
Dubbed the “The Best Ever,” Money Mayweather is a powerhouse in the boxing ring, on the road, and in the boardroom. His car collection is one of the most impressive in the world, as are his business and investment portfolios. His NFT and VR projects show that he understands the value of digital 1-of-1 assets. Plus, with an international audience watching his every move, he most surely could resell the MM plate and NFT for a profit if he ever decided to part with them.
Of all the people in the world who understand the value of license plates, His Highness Sheikh Mohammed bin Rashid Al Maktoum would be at the top of that list. The Most Noble Numbers number plate auction in Dubai was initiated by the Mohammed bin Rashid Al Maktoum Global Initiatives. There is no doubt that a man of such wealth and experience understands the rarity of this plate. This would be the ultimate trophy for his collection.
Known as one of the greatest rappers of all time, Eminem has sold over 220 million records and has accumulated a fortune well over a quarter billion dollars. Earlier this year, he demonstrated an understanding of digital assets by investing in a Bored Ape NFT. It’s unknown if he would actually want the publicity that would come with buying the MM license plate, but considering his professional persona is a phonetic spelling of the initials MM, he may have a soft spot for those two letters.
Christopher Jaszczynski, founder of MM Crypto
As a young cryptocurrency mogul, Christopher Jaszczynski is a prominent influencer with a large audience on YouTube and social media. While his net worth has not been verified, people speculate it is in the mid 10-figure range. His vlogs feature relevant crypto information, trading insight, and glimpses into his luxury lifestyle. Judging by his collection of exotic cars and NFTs, plus being a resident of Dubai, he should see the enormous value of an asset like the MM plate.
Elon Musk, son of Maye Musk
What kind of gift does the world’s richest man get his mother? How about an ultra-rare license plate and NFT featuring her initials? Elon is no stranger to collecting high value items. In addition to Twitter, he also owns the domain name X.com, one of three single-character dot coms that are not reserved by the Internet Assigned Numbers Authority. The MM plate is a steal at about .01% of his net worth. If he wants to splurge, the MM plate in Texas is also available.
