How To Buy: PUMA x BMW M Motorsports' New M4-Inspired Capsule Collection

PUMA and BMW M team up for a fresh collection inspired by the BMW M4.

BMW’s illustrious performance history has forever been defined by one single letter: M. With the debut of the E30 M3 in 1986, BMW continues to evolve its M-division with a handful of models catering to all different drivers and their lifestyles. The BMW M4 remains a key player for those looking to embrace the classic coupe look and feel, making it the perfect everyday driver that enjoys the occasional track day on weekends. Honoring an icon in the making, the professionals at PUMA Motorsport are proud to team up with BMW M Motorsport to launch an all-new capsule collection centered around the BMW M4.

Featuring hoodies, T-shirts, and shorts, the lineup brings bold graphics inspired by the BMW M4’s livery, offering a look that’s just as at home on city streets as it is at the track. Clean designs and lightweight materials mean you’ll be comfortable and stylish, whether supporting from the trackside or enjoying an average day out. The highlight? The BMW MMS Inverse sneaker. It’s a sleek design that gives off all the sport-focused energy of a BMW M4 but with a focus on comfort and wearability. Whether you’re pairing it with the rest of the collection or making it a standout piece, this sneaker fits right in for those who love blending performance-inspired style with everyday vibes.

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