Ferrari CEO Benedetto Vigna reaffirmed the Italian brand’s commitment to maintaining control of its core technologies, as it prepares for the unveil its first all-electric vehicle in October. In a recent interview with Bloomberg, Vignia said that key components will continue to be developed in-house. While he acknowledged ongoing business relationships with suppliers in Asia for non-strategic parts, he dismissed speculation about a potential collaboration with Chinese EV startup Leap Motor, clarifying that Ferrari does not purchase platforms or strategic components from external sources.
I would like to remind three important things for our brand. 1. In Ferrari, we don’t use platform, 2. We don’t buy platform from outside, 3. We’ll always keep in-house strategic components
Benedetto Vigna, CEO, Ferrari
If we look at Ferrari’s journey with electrification, it has its roots in the KERS (Kinetic Energy Recovery System) used in F1 race cars in the late 2000s. The company first introduced hybrid-electric technology in a road-going model with the La Ferrari hypercar in 2013 . Since 2020, cars like the SF90 Stradale and the 296 GTB have expanded electrification across the lineup.
The upcoming EV will be its first battery-electric vehicle, and Ferrari has invested heavily in a new assembly facility for the production of both hybrid and BEVs. The ‘E-Building’ plant, north of its Maranello campus, will be central to Ferrari’s next generation of vehicles is now nearly complete. Spanning 42,500 square meters, it will help boost the annual capacity by 6,000 units. With a Vigna added that buyers will soon have the choice between traditional gas/ICE, hybrids, and EVs, with 60% of models being offered by 2026, coming from electrified models.
Also, in the face of U.S.-China trade tensions and looming tariffs, Ferrari has already adjusted its pricing structure. Vigna has said that any cars invoiced before April 2nd would see no price hikes, and models like the Roma, 296 and SF90 will remain unaffected regardless of the order date. Models like the 12Cilindri, Purosangue SUV and F80, will see an increase of up to 10%.
Even in these uncertain times and volatility in the auto market, Ferrari’s stock has been relatively stable, and this is reflected by a full order-book through 2026. Vigna said that global demand remains strong and is growing, particularly in new regions like Korea and Eastern Europe, expanding its reach beyond traditional markets. Demand in China alone has doubled since before the pandemic, but volume is still modest compared to Europe and the United States.
The upcoming EV marks a pivotal moment in the Italian automaker’s history and while combustion engines are at the very heart of any Ferrari, the company says that it will be rooted in the brand’s racing heritage. It will be one of six new models that Ferrari plans to launch this year and more details will be revealed by the CEO on May 6, 2025, during Ferrari’s earnings call.
Source: Bloomberg, Ferrari
