Bugatti makes an important partner in one of the world’s supercar capitals.
Monaco is synonymous with motorsports, supercars, and glamor. It might as well be synonymous with Bugatti. On top of that, however, Monaco is a place where much of Bugatti’s history was made, as well. It was at the Monaco Grand Prix where the Bugatti Type 35 secured 5 of the top 6 positions in 1929, and it was 30 years earlier in 1899 when Louis Chiron, Bugatti’s racing driver for whom the Bugatti Chiron is named, was born.
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Now, a new piece of Bugatti history will be made in Monaco, with a new Bugatti showroom coming to Monaco, and literally on the course of the Monaco Circuit near the Louis Chiron virage. The showroom will be operated by Segond Automobiles Group, which has operated in Monaco since 1985, working with some of the most prestigious brands in the world. Bugatti is on their roster now, so just when we thought Monaco was just as exciting as it could be for car enthusiasts, it’s about to get even better.