This new Dodge concept combines the glory of the past with the innovation of the present.
There is much to be gained by transitioning from gasoline-powered cars to electric vehicles. For many brands, making the switch to electric power has allowed them to offer better efficiency, reduced environmental impact, increased performance, more practicality, and even better handling and dynamics with more enjoyable drivetrains and a lower center of gravity. However, there is still some loss, as there always is when we set aside anything old to embrace something new.
For many, the sound of a gasoline engine is one of the most enjoyable aspects of driving a car. Different engines let out a variety of noises that drivers crave to hear, and with electric cars, that sound is either drastically changed or even eliminated. In addition, the lack of a transmission leaves many drivers feeling as though they lack control and the feeling of true performance driving. Dodge has a history of making some of the world’s most iconic muscle cars, and if it was going to embrace electric performance, the brand simply couldn’t make those kinds of compromises.
The Dodge Charger Daytona SRT Concept is what resulted. It’s an electric vehicle but still very much a muscle car at heart, with muscle car looks, and muscle car tricks up its sleeve. It takes cues from the original Charger Daytona and adds to it technology that revives the fun factor of the old car with cutting-edge new technology. For example, the car features an industry-first exhaust system for electric vehicles called the Fratzonic Chambered Exhaust, which can reach a Hellcat-rivaling 126 dB. Also, the car features a transmission, called eRupt which makes use of a retro-inspired pistol-grip shifter to deliver a pure-fun shifting experience, and at the front of the car, what looks like a grille is actually an aerodynamically-efficient front wing. However, performance isn’t the car’s only strong suit. It features plenty of technology in the interior, as well as a panoramic glass roof and hatchback design that make it practical, usable, and enjoyable for just about everyone who gets to be in the car. The concept previews what Dodge’s electrified performance future will look like, and the only thing that isn’t shocking about it is that it’s going to involve very fast cars.
The future of electrified muscle: Dodge Charger Daytona SRT Concept
The future of electrified muscle: Dodge Charger Daytona SRT Concept
Both the front and rear lighting of the Dodge Charger Daytona SRT Concept feature a full width design centered by a 3D illuminated Fratzog badge.
Brushed aluminum “screaming” Banshee fender badges announce the new propulsion system that drives the Dodge Charger Daytona SRT Concept.
Core to the Dodge Charger Daytona SRT Concept are three game-changing, patent-pending features: the R-Wing aerodynamic pass-through design, the Fratzonic Chambered Exhaust that delivers an industry-first battery electric vehicle exhaust that’s as loud as a Hellcat-powered Dodge and the eRupt multi-speed transmission that offers a shifting experience that’s pure Dodge.
The Dodge Charger Daytona SRT Concept’s R-Wing, an homage to the original Charger Daytona design, allows air to flow through the front opening, enhancing downforce. Incorporated into the functional performance hood, the front R-Wing holds true to the brand’s dramatic exterior themes while delivering an aerodynamically improved pass-through design.
The Dodge Charger Daytona SRT Concept offers a glimpse at the brand’s electric future through a vehicle that drives like a Dodge, looks like a Dodge and sounds like Dodge.
Brushed aluminum fender badges announce the new pinnacle of performance in the Brotherhood of Muscle: Banshee. The 800V Banshee propulsion system powers the Dodge Charger Daytona SRT Concept car and screams performance.
The three-pointed Fratzog badge, shown on the rear taillamp of the Dodge Charger Daytona SRT Concept, was originally featured on Dodge muscle cars from 1962 through 1976 and used without any meaning or context — until now. The return of the Fratzog logo represents the electrified future of Dodge.
The Dodge Charger Daytona SRT Concept rolls on painted-pocket 21-inch wheels with diamond-cut faces that continue the concept’s aerodynamic efficiencies with a turbine-like design, and a red Fratzog logo embellishes the wheel center locks.
The Dodge Charger Daytona SRT Concept voices a 126 dB roar that equals the SRT Hellcat, generated through a new, patent-pending Fratzonic Chambered Exhaust system.
Carbon fiber mirror covers on Dodge Charger Daytona SRT Concept.
Exterior lighting elements of the Dodge Charger Daytona SRT Concept are truly unique – even in the dark, you’ll know the Charger Daytona SRT Concept’s silhouette.
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Dodge Charger Daytona SRT Concept interior design sketch.
Dodge Charger Daytona SRT Concept interior design sketch.
Dodge Charger Daytona SRT Concept interior design sketch.
The Dodge Charger Daytona SRT Concept’s interior is modern, lightweight and athletic, providing a driver-centric cockpit with all essentials cohesively packaged.
A parametric texture unites the interior of the Dodge Charger Daytona SRT Concept and provides a connection to the exterior by continuing the inspiration of the 1968 Dodge Charger grille detail on the inside.
Clever center console touches of the Dodge Charger Daytona SRT Concept include a jet-fighter inspired cap that flips up when engaging the start button.
The panoramic glass roof gives an open-air feel to the Dodge Charger Daytona SRT Concept.
Dodge Charger Daytona SRT Concept seats are lightweight, race-inspired and slim in design.
The center spoke of the Dodge Charger Daytona SRT Concept’s steering wheel is not connected to the rim, giving the steering wheel a floating feel.
