In the picturesque setting of Monterey, California, Hispano Suiza once again made a strong impression at Monterey Car Week. The famed Spanish brand took part for the second consecutive year, displaying the awe-inspiring Hispano Suiza Carmen Boulogne in black at The Quail, “A Motorsports Gathering.” The event, celebrating its 20th anniversary this year, saw Hispano Suiza expanding its presence with a larger space divided into two areas: one for hospitality and another for car display. The fully electric hypercar drew admiration from various personalities, including former Formula 1 driver Emerson Fittipaldi and prominent automotive influencers.
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Sergio Martinez Campos, CEO of Hispano Suiza, expressed his satisfaction with the experience, noting the American market’s passion for the brand and emphasizing the anticipation for the 2024 edition of Monterey Car Week. Another highlight came on Thursday, August 17, when Hispano Suiza sponsored the conference “From Race to Road” at the renowned Pebble Beach Beach Club. R&D Advisor of Hispano Suiza, Joan Orús, shared the stage with notable automotive figures, discussing the driving emotions elicited by the Hispano Suiza Carmen. Monterey Car Week 2023 has proven to be a vital platform for Hispano Suiza to showcase its innovation, with the Carmen Boulogne serving as an emblem of the brand’s dedication to blending tradition with modernity.
Sources: Hispano Suiza
