As the years pass, display technology keeps getting better and better. This has been going on for decades, it seems, but the recent developments have resulted in not just higher resolutions but different ways to present the displays. Examples of these developments include curved screens, folding screens, and a lot more. And that’s why the recent announcement from Ferrari is quite exciting.
Ferrari and Samsung have both announced a partnership that will see bespoke displays being implemented in next-generation models. These unique displays will be manufactured by Samsung Display specifically for Ferrari. In the press release dated April 11th, 2023 that announces the partnership, it’s noted that curved OLED panels will “enable Ferrari to integrate the latest technology in future models to enhance the driving experience.” There were also a couple of quotes from Ferrari and Samsung as well.
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Benedetto Vigna, CEO of Ferrari: “In the luxury sector, elevating the client’s experience is key. Through this strategic partnership with Samsung Display for the dedicated development of bespoke OLED technology display solutions, we will make a significant step forwards in the digital environment of our next-generation models.”
JS Choi, President and CEO of Samsung Display: “Based on our extensive expertise in OLED technology, we are poised to introduce cutting-edge display solutions that meet Ferrari’s exacting standards. We are certain that our collaboration with Ferrari will provide an exciting opportunity to apply our strengths to the supercar field and reinforce our position in the automotive OLED market, enabling us to reach ever new heights.”
There is no note as to what Ferrari models will feature these new screens. Be sure to stay with us for more Ferrari news.
Sources: Ferrari, Samsung