Mercedes-Benz brings its luxury and rich history to the Dubai skyline.
Dubai is world-famous for being a hub for the ultimate opulent lifestyle. Whether it’s luxury fashion, supercars, or super-tall skyscrapers, Dubai is the place where luxurious indulgence seems to have no limits. With new residential skyscrapers being announced as co-branding partnerships with incredible names in luxury like Jacob & Co. and even Bugatti, the latest announcement adds one of the most historic names in automotive luxury to the list.
That name is Mercedes-Benz, as the historic luxury manufacturer is partnering with prolific UAE developer Binghatti to create the Mercedes-Benz Places tower in Dubai. The soaring building features a prominent elliptical design in its facade, which is decorated with Mercedes-Benz’s futuristic pattern of repeated three-point stars, combining its rich history of over a century with ultra-modern design.
The sweeping contour of the building’s shape is meant to evoke the design language and lines of Mercedes-Benz’s current and future creations, that combine luxurious, classic serenity with aerodynamics and high-tech engineering and design. With the long-standing automotive luxury legacy of the Mercedes-Benz brand, Binghatti’s impressive property development portfolio, and the cachet of being among Dubai’s famed residential towers, the new Mercedes-Benz Places tower is sure to be one of the most desirable upcoming residences in the world, for luxury car enthusiasts and others alike.
