Formula 1 is gearing up for its 75th anniversary in 2025, and there’s some big news with luxury powerhouse LVMH coming on board as a Global Partner as part of a new 10-year deal. The partnership will kick off at the start of the 2025 season and will feature some of LVMH’s most recognizable brands, including Louis Vuitton, Moët Hennessy, and TAG Heuer. As F1 continues to draw in fans worldwide, this collaboration is all about blending action-packed racing with the luxury and style that LVMH is known for.
What makes this partnership so interesting is how it brings together two worlds, motorsport and luxury. LVMH’s iconic brands will be involved in creating memorable F1 experiences, offering fans a mix of high-speed racing and a taste of refined craftsmanship. Whether it’s special events, limited edition releases, or hospitality, this deal aims to connect F1’s adrenaline-fueled action with LVMH’s creative spirit.
With more details to come in 2025, there’s already a lot of excitement around what this partnership will bring. It’s a unique way for both Formula 1 and LVMH to keep pushing boundaries, incorporating their shared values of innovation and excellence in a way that promises to be fresh and fun for fans of both fashion and racing. Shop all Formula 1 fan gear by clicking the link below.
Source: LVMH
