Luxury Industry Strategic Partnerships Prove Valuable

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Presented by ONEflight – Is there a benefit to your “luxury” business and your clients to partner with companies who have “like-minded” clients? According to the World Economic Forum, strategic partnerships will play a significant role in 2021 to drive innovation and growth in today’s business economy. Forming partnerships add flexibility and diversity to a company’s growth strategies. A powerful partnership must consist of both parties who are willing to promote the other’s product or service. Choosing the right partner should first include asking what is the positive value for your existing clients and secondarily, how does the value proposition fit for the clients you are trying to attract. Although each partner should focus on their core strengths to ensure there is no product or service overlap, it is the synergy between brands that develop growth opportunities and expanded exposure to these like-minded luxury audiences. When two companies share the same type of consumer and can collaboratively come together to create a credible partnership that effects change in the market, only then can it be deemed as valuable. Lastly, the true gauge of success in this emerging business strategy is that there is added value for both brand’s clients.

One example of effective execution of luxury strategic partnerships is the rapidly expanding Denver based, private jet provider, ONEflight International. Vice President of Strategic Growth, Mark Dismuke has spent the last year breaking industry trends and establishing a heavily vetted, diverse network of luxury partners in every area. These partnerships have increased the effectiveness and value of their customer acquisition funnel. ONEflight’s elite partnerships range from the nationwide bespoke tailor, BALANI, to Mondavi Family Wineries, to Aquazeal Yacht Charters (1,800 yachts worldwide), and include high-end service providers like Go Rentals, the elite car rental service based at most private airports (+100 locations) and the only 5-Star rental car agency in the world, plus Ski Butlers, the personalized ski/snowboard rental company with 50 locations worldwide. The list of ultra-luxury destination providers is extensive, but include The Eden Golf and Residence Clubs, based in the UK, Elegant Mexico, Noble House’s exclusive Little Palm Island, and C Lazy U Ranch, both of which are Conde Naste and Travel + Leisure’s World’s Best Award Winners. ONEflight was also selected as the exclusive jet provider for Haute Retreats, one of the world’s top private villa rental providers. Additionally, Mark is now upping the game and is in discussions with the major players in the online hotel/private residence booking providers as well as elite credit card membership programs. All of these relationships will play a role in the future’s brand value and continue to add great benefits for its members and its partners alike.

For partnership opportunities contact Mark Dismuke directly at +1.720.684.5650 or markdismuke@oneflight.net and follow ONEflight International online @oneflightinternational, visit BAJit.com / ONEflight.net


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