Porsche x LEGO Announce The New Porsche Owners Pack Collection With Vintage Ads

the art of selling desire 5

Porsche

Porsche continues to pioneer new ideas to reimagine historic milestones on its journey to produce the perfect sports car. Many of the models that continue to hold relevance in the automotive industry are re-created in small-scaled by the LEGO Company, adding interest to collectors and enthusiasts. Porsche x LEGO are now using the detailed DIY models to modernly re-create vintage marketing ads like the 1967 Porsche 911 Targa, 1977 Porsche 911 Turbo, and the 1985 Porsche 911 Turbo. Each example is part of a limited-edition LEGO x Porsche owners club pack featuring commemorative packaging, media printouts, and a certificate of authenticity to complete the special collaboration. The collection is meant to shine a light on the original 911 models that paved the way for the future of motorsports, using a summary of the past 50-plus years of Porsche advertising. Although release and price information has yet to be released, the limited-edition LEGO x Porsche Owners Pack is sure to be a high-anticipated release for owners, enthusiasts, and collectors. Check back in for more information on the newest release from LEGO x Porsche.

Image Source: Porsche

For more Porsche news, Check out Porsche Awarded First Place in J.D. Power Customer Service Index


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