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Broad Arrow Las Vegas 2025 Preview: 2006 Mercedes-Benz SLR McLaren Coupe by MSO

by Sponsored Article
October 13, 2025
in *Sponsored, Auctions, Mercedes-Benz News
A silver Mercedes-Benz SLR McLaren coupe is parked in a studio with a plain white background, reminiscent of the elegance seen at Broad Arrow’s Las Vegas 2025 event.

A tour-de-force of engineering, performance, and design, this 2006 Mercedes-Benz SLR McLaren Coupe by MSO stands as one of the most iconic and collectible supercars of its era. It will be offered at Broad Arrow Auction’s Las Vegas Auction on 31 October, held in partnership with Concours at Wynn Las Vegas. The event promises a curated selection of bespoke, era-defining, and highly desirable automobiles.

The Mercedes-Benz SLR McLaren debuted in 2004 as a modern Gran Turismo, combining Mercedes-Benz’s refinement with McLaren’s Formula One-bred engineering. Its design drew inspiration from the 1955 SLR Uhlenhaut Coupe, with a sweeping bonnet, compact tail, and aerodynamic detailing rooted in motorsport. Power came from a hand-built 5.4-liter supercharged V8 by Mercedes-AMG, producing 626 horsepower, enough for zero to 60 mph in 3.8 seconds and a top speed of 208 mph. The lightweight carbon-fiber monocoque gave the SLR both strength and agility, marking the first road car to be assembled at the McLaren Technology Centre (MTC).

Front view of a silver Mercedes-Benz 300 SL sports car with symmetrical headlights, a central grille, and a clean white background—showcasing iconic design ahead of the Broad Arrow auction in Las Vegas 2025.
Rear view of a silver Mercedes-Benz SLR McLaren sports car against a plain white background, reminiscent of classic icons like the 1962 Mercedes-Benz 300 SL Roadster and perfect for a premier car auction such as Broad Arrow Las Vegas 2025.

Although production ended in 2009, McLaren’s involvement with the SLR continued through McLaren Special Operations (MSO), the brand’s bespoke division, which is responsible for custom commissions and owner-focused upgrades. Initially, MSO developed the limited-run McLaren Edition SLR in 2010, followed by one-off projects and refinement packages. In 2021, in response to collector demand, MSO launched the SLR by MSO program. This allowed owners to send their cars back to MTC for extensive enhancements and personalization. Featuring a long list of possible improvements, owners could add a new front splitter visually similar to the 722 Edition, a revised rear diffuser and floor pan for a 2.5-percent reduction in drag, and unique lightweight five-spoke wheels. The braking system could be upgraded, the suspension could be lowered by 10 mm, and a redesigned exhaust could be fitted to further reduce weight. An extended color palette is offered to further personalize the cars, in addition to a fully retrimmed interior.

Finished in Crystal Laurit Silver Metallic with a Black leather interior, this super sports car was completed during its largely hand-built production at the McLaren Technology Centre in Surrey, England, before being shipped to the United States. It was equipped with “large” body-contoured seats for both the driver and passenger. The accompanying CARFAX Vehicle History Report shows that Mercedes-Benz of Alexandria, Virginia, initially sold the car in late 2007. It continued with subsequent registrations in Arizona, Montana, and California before being purchased by the current owner and gentleman racer in November 2023.

Close-up view of a Mercedes-Benz SLR McLaren interior showing a black steering wheel, instrument cluster, center console, and blue leather dashboard at Broad Arrow Las Vegas 2025.
Interior view of a 1962 Mercedes-Benz 300 SL Roadster shows two front bucket seats with blue and patterned upholstery, steering wheel, and part of the center console—presented at Broad Arrow Las Vegas 2025.

Following their purchase, the car was flown to Woking, England, for McLaren Special Operations (MSO) to complete a comprehensive list of upgrades. These include a full interior retrim in unique MSO Blue leather with custom weave patterns on the seats, door cards, and carpets, featuring woven piping, bespoke badging, and matching luggage, at a cost of $54,895. Performance enhancements begin with the Low Temp Cooler upgrade ($34,151.10) and the Aero Plus Package ($29,271.50). Developed at the historic HORIBA MIRA wind tunnel, the aero suite comprises a front splitter, rear diffuser, ducktail spoiler, and fender louvers to match the downforce of an SLR 722 while also reducing drag. The Handling Package ($25,312.93) sharpens dynamics with a 20 mm lower ride height, revised springs, and dampers. Complementing this SLR is the Sports Exhaust system ($21,342.15), which saves 35 pounds, adds 40 horsepower, and offers cabin-adjustable sound, as well as lightweight 19-inch MSO wheels ($10,574.13). The process also included refinishing the car as originally specified to ensure it looked as good as it now performs. Before returning to the U.S., a new braking module, spark plugs, four new tires, upgraded power steering pump, paddle-shift steering wheel, and paint protection film were installed along with a Mercedes B service which brought the total of work rendered by MSO to $235,000.

Side view of a silver Mercedes-Benz SLR McLaren sports car against a plain light gray background, set to feature at Broad Arrow’s Las Vegas 2025 event alongside classics like the Mercedes-Benz 300 SL Roadster.
Rear view of a silver Mercedes-Benz SLR McLaren sports car, photographed on a plain white background, evoking the timeless elegance of the Mercedes-Benz 300 SL Roadster.

MSO has kept the SLR spirit alive long after production, not only as a celebration of all things SLR, but it also demonstrates McLaren’s continued commitment to supporting this pioneering super-GT. It transformed the car into a sharper, bespoke offering while preserving its grand touring character. The car is offered with just 4,765 miles at cataloging, MSO documentation, matching luggage, owner’s manuals, battery tender, service history, and a clean CARFAX. More than just an enhanced super GT by the same team that built the car originally, this SLR is likely one of the most compelling, exceptionally presented, and comprehensively upgraded SLRs by MSO currently available making this an opportunity not to be missed. This modern rendition of the fabled 300 SL with its wonderful improvements would be the ideal addition to any collection looking for the ultimate super sports car.

Bidder registration is now open for Broad Arrow’s Las Vegas Auction, and you’re invited to explore the complete lineup of cars on offer at broadarrowauctions.com.

View Listing For More

A silver Mercedes-Benz 300 SL Roadster with its gullwing doors open, viewed from the rear three-quarter angle against a plain white background—an icon worthy of the Broad Arrow Las Vegas 2025 Preview.
Side view of a silver Mercedes-Benz SLR McLaren sports car against a plain light gray background, set to feature at Broad Arrow’s Las Vegas 2025 event alongside classics like the Mercedes-Benz 300 SL Roadster.
A silver Mercedes-Benz SLR McLaren sports car, inspired by the legendary Mercedes-Benz 300 SL, is shown from a front side angle on a plain light gray background.
A silver Mercedes-Benz SLR McLaren sports car, reminiscent of the iconic Mercedes-Benz 300 SL Roadster, is viewed from the rear against a plain white background, hinting at the elegance of a Broad Arrow Las Vegas 2025 Preview.
Close-up view of the front hood and headlights of a silver Mercedes-Benz 300 SL Roadster, featuring the iconic Mercedes emblem—captured as part of the 2025 Preview at Broad Arrow Las Vegas.
A close up of a wheel on the iconic Mercedes-Benz 300 SL Roadster, showcased at Broad Arrow’s Las Vegas 2025 event.
Close-up view of two black leather car seats with an embossed logo, featuring detailed stitching and a rear window in the background, from a 1962 Mercedes-Benz 300 SL Roadster offered at Broad Arrow Las Vegas 2025.
Close-up view of a Mercedes-Benz SLR engine bay, featuring a prominent red AMG-branded cover and visible wiring, captured at Broad Arrow’s Las Vegas 2025 event—where icons like the Mercedes-Benz 300 SL Roadster also captivate enthusiasts.
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