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Aston Martin x Felicity Jones Launch A New Campaign For The DBX707

by Tyler Rampersaud
October 24, 2022
in Aston Martin, DBX
Share on FacebookShare on Twitter

Aston Martin’s high-performance SUV has a new celebrity face.

As luxury performance SUVs from all over the world begin to assume their magnified role as the heroes of many luxury automotive brands, they enter a highly innovative and highly competitive segment of the automotive industry, with each entrant into the category vying to be more powerful, more luxurious, and more stylish. Aston Martin’s DBX707 boasts an incredible 697 horsepower, and to help get the word out about its high-speed exploits, Aston Martin has enlisted the help of British actress Felicity Jones in its latest campaign.

MUST READ: An Aston Martin DB5 James Bond Stunt Car Auctioned For $3.2 Million

The new short film features the Jones delivering a monologue as the Aston Martin DBX 707 appears on screen showing off its world-class performance capabilities and classic British style. The car is finished in British Racing Green with sleek black accents and paired with the British celebrity appearance as well as the British setting for the production, the new campaign celebrates the heritage of the Aston Martin brand in its home country. The campaign has been launched on Aston Martin’s social media platforms and marks the start of the “Power.Driven.” slogan since the launch of Aston Martin’s new “Intensity.Driven.” brand identity earlier this year.

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DBX707 dynamic view
DBX707 in Motion
DBX707 on Dartmoor
DBX707 Side On Close Up
Felicity Jones behind the wheel of DBX707
Felicty Jones and DBX707

Source: Aston Martin


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