PUMA and Aston Martin Aramco Formula One have just unveiled the Select Collection as their newest fanwear lineup, tapping into the quiet, behind-the-scenes tempo of motorsport while keeping things grounded in pieces you can actually wear day-to-day. Instead of leaning into flashy track vibes, it pulls from the people who make race weekends run smoothly, the engineers, mechanics, and crew, and turns that functional, no-nonsense energy into a collection that feels comfortable, casual, and easy to mix into regular life.
The Select Collection keeps things simple in the best way possible. Every piece has that workwear-inspired feel without being heavy-handed, and the Full-Zip Hoodie brings a soft, lived-in comfort that makes it an instant go-to. The return of the PUMA Inverse sneakers might be the most stylish part, a little nod to motorsport, refreshed just enough to fit today’s streetwear movement. Everything feels thoughtfully put together, using premium, active materials and clean cuts that move well and don’t try too hard. It’s one of those drops where you can tell the focus was on making genuinely good pieces, not just sticking two logos next to each other.
What gives the capsule a bit of heart is the way it highlights the people who rarely get the spotlight. And if you’re in London, PUMA’s brand-new Oxford Street store is hosting a launch moment where fans can check out the collection in person, along with a full Aston Martin Aramco F1® car on display. The PUMA x Aston Martin Aramco Formula One™ Team Select Collection is now available at select PUMA stores and on puma.com.
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PUMA x Aston Martin ARAMCO F1® Team Alonso Hat

PUMA x Aston Martin ARAMCO F1® Team PUMATech Jacket

PUMA x Aston Martin ARAMCO F1® Team Inverse Sneakers

PUMA x Aston Martin ARAMCO F1® Team Trucker Hat

Source: PUMA









