McLaren W1 First Drive: Ferocious Hypercar Transcends the Track

You know things are getting serious when McLaren rolls-out the ‘1’ suffix. The origin story is, of course, the very first road car McLaren ever built, the F1. Designed by visionary Formula 1 aerodynamicist and engineer Gordon Murray, it arrived in 1992 and rendered all other supercars obsolete. The tiny, lightweight F1 embraced carbon-fibre material technology, adopted a radical centre seat driving position with two passengers set back and either side and was powered by a 6.1-litre V12 engine from BMW that might as well have been passed down directly from the Gods. Game-changer? That doesn’t even come close to describing its impact, even if at the time sales didn’t come easy… The P1 was very different. Rather than a unique side project from the Formula 1 team, it was instead a statement piece for McLaren Automotive, a new road car division still in its infancy. It arrived in 2013 and was a wild-eyed showstopper. It traded the long-legged gait and supple suspension of the F1 for a weaponized hybrid system capable of delivering 903bhp and huge blue flames from its drainpipe exhaust. In Race mode, it lowered by 2-inches and its massive concave rear wing extended into the sky. The P1 was all about aerodynamic downforce, crazed acceleration and a snorting, angry soundtrack that mixed venomous twin-turbocharged V8 with the manic whirr of electric motors. Not so much a car as a force of nature. And now there’s this: The W1. It’s a true successor to the P1 with a similar brief and, on the face of it, it evolves rather than radically reinvents McLaren’s vision for the ultimate hypercar. This is not a criticism. How could it be when the result is this dramatic and has such staggering, other-worldly potential? The W1 has 1258bhp delivered to the rear wheels. It’s capable of 0-124 mph in 5.8-seconds, the quarter mile in 9.6-seconds at 167 mph and produces 2205lbs of downforce at 174 mph. The active aerodynamics – particularly a rear wing that extends way out beyond the rear of the car – are pure performance art and deliver massive aerodynamic efficiency. The result, aside from looking extremely cool, is that the W1 is McLaren’s fastest road car around a racetrack. Ever. Their benchmark circuit is the breath-taking Handling Track at the Nardo proving ground in southern Italy, where the W1 beats their previous benchmark, the flyweight McLaren Senna, by three seconds per lap. Or “a lifetime” as they call it in racing. Maybe two lifetimes! Core to the W1’s performance is the new ‘Aerocell’ carbon fibre tub. With integrated seats and a raised footwell to allow for inboard pushrod-operated front suspension – which in turn gives air a clean path to the huge underbody diffuser – it’s light, stiff, space efficient and has been instrumental in McLaren realising a full ground-effect concept. Just like last year’s F1 cars, which were the fastest ever made. There is also an active front wing and the aforementioned complex rear wing dubbed ‘Active Long Tail’. All of which is very admirable. But the ‘anhedral’ or gullwing doors and the fantastically shirnked-wrapped feel to the minimalist, highly-focussed interior are a pretty good side effect. The W1 feels special. Those fixed seats are perhaps a shade more upright than expected, and the driving position is less obviously racecar than, for example, the Aston Martin Valhalla or Ferrari F80. However, once you’ve adjusted the pedals (they move on a slider) and the delicate, slim-rimmed and alcantara-trimmed steering wheel, there’s an overwhelming sense of purpose. The cabin is so tightly tailored and imparts a sense of lightness and agility before you so much as start the all-new 4.0-litre twin-turbocharged V8 engine, which makes 916bhp all on its own and revs to 9200rpm. Reach up to a roof-mounted control panel to find the starter button. Maybe this fighter plane trope is a little corny, but somehow you feel thrilled rather than manipulated. The W1 has a sense of humour as well as all that motorsport-derived sophistication. There’s a short delay, but when the engine does fire it’s instant – as the high-powered hybrid system negates the need for an old-school starter motor. A sharp flare of revs tells you that this engine is hyper-responsive and angry. On some deep level your brain and body have been sent all the signals required to prepare for something new and intense. Ahead of us, an empty Mugello racetrack, so press and hold the blue button next to the red starter to select Race mode. The centre display graphic shows the W1’s transformation in real time as it lowers by 37mm at the front and 17mm at the rear whilst simultaneously undocking all that active aero goodness. Race mode is not road legal and is geo-locked. You can show your friends and neighbours the aero dance, but it won’t allow you to select a gear to actually drive unless you’re at a circuit. Incidentally, the rocker switches either side of the display binnacle allow further options now: Toggle up the Handling control on the left for Race+ (for F1-spec super smooth tracks) or stick to Race for gnarlier ones. On the right toggle select ‘GP’ for sustained performance over a stint or ‘Sprint’ to unleash all 1258bhp for a time attack. There’s also a DRS and Boost function on the steering wheel. But I guarantee you won’t have the mental capacity to use them… Exit the pitlane, pin the throttle and W1 takes maybe a millisecond or two to gather its might (the gearing stretches to around 60mph in first, nearly 100mph in second, primarily to aid traction), but then lunges at the first turn with incredible ferocity. It instantly feels light, almost like inertia is no longer a thing. McLaren really does prize lightweight engineering, and at 3084lbs (dry) the W1 has a 278lbs advantage over the Ferrari F80. Plus, Ferrari uses figures for cars fitted with every single carbon fibre option. In reality, the gap is probably wider still. The impression of agility and stunning control continues as the track is unravelled at startling pace. The electric motor mounted to the side of the new 8-speed dual-clutch transmission is good for 342bhp and 324lb ft and it boosts any low rev lethargy the new flat-plane crank V8 might have (spoiler alert: It doesn’t appear to have any), so the W1 just feels massively, almost impossibly powerful at any revs. Even so, there’s real reward for wringing it out to 9200rpm and the power curve feels superheated but organic, too. In Race mode the steering – still hydraulically powered – has less assistance and it is noticeably heavier than other McLarens. However, that resistance is welcome as it gives you something to push against and imparts so much information about the front grip level. New Pirelli Trofeo RS tyres with a bigger front footprint than P1 or Senna really help. The front-end feels incredibly secure and the rear-axle follows with perfectly-aligned precision. The whole car feels super-stiff, completely locked into the surface and inspires confidence, but there’s an inherent agility and adjustability that means you’re quickly confident to push at its limits and really impose yourself on the chassis. It’s such a complex car but the driving experience is intuitive, and the driver feels a key contributor rather than just amazed (or terrified) observer, holding on for dear life. Every dynamic ingredient really is shockingly effective and yet has a subtlety and lightness of touch. From that delicious steering to the incredible brakes, the W1 just feels so mission-focussed, so hooked-up. Only the new 8-speed gearbox is a slightly disappointment. It’s fast and punchy, but after the scintillating energy of the Ferrari F80 ’box it feels competent rather than inspired. Other quibbles – it’s okay to quibble when the starting price is $2.1-million before tax and destination charge. Well, that new twin-turbocharged V8 sounds tightly wound and aggressive but if you have a P1 tucked in the garage you’ll miss the snorting, Darth Vader-style soundscape and all the drama that goes with it. Ferrari does this better, too. The F80 sounds deathly dull from the outside but is a riot of turbochargers, electric motors and all sorts of mechanical fury within the cockpit. Even so, the W1 is wildly entertaining on track, and the rear-drive configuration makes it more of a challenge and more satisfying than the F80 when chasing lap times or just sliding around for fun. In the Ferrari, you must second-guess what the front e-axle might do, whereas in the W1 it’s all on you. There are plenty of tools to help, including the ingenious Variable Drift Control, but somehow the W1 is more heroic. Or at least fools you into feeling more heroic – which is surely the point! On the road? Nimble, loaded with feel and sublime response. The ride is noticeably tougher than, say, a 750S but the control is ramped-up too, and with a bit more speed the whole car finds a delicious rhythm. Sport mode for the drivetrain brings some nice turbo whooshes and chirps, but the noise remains high-quality rather than extreme excitement. It is perhaps the one area the W1 feels just a little too tame. Of course, there’s nothing tame about the raw performance… which is genuinely shocking and literally hurts your neck muscles after a few hours. How McLaren has given the W1 such immense traction through just two driven wheels is beyond me. So, is it worthy of that ‘1’? I think so. Perhaps we won’t be talking about $25-million auction results for the W1 in 30 years from now, as we are for the F1. Perhaps it doesn’t quite have the amazing presence and jaw-dropping star quality of the simply gorgeous P1. But it is such an intense experience and the way it marries stunning track performance with delicate poise and entertainment on normal roads is something akin to magic. Maybe not ‘the one’ but definitely a searing, outrageous addition to McLaren’s fiercest family line. Just 399 W1’s will be built and they’re all sold. I’m not surprised at all. View All McLarens For Sale Images: McLaren Automotive

Audi News

Audi news from duPont REGISTRY News, updated daily with model reveals, first drives, technology launches and verified performance figures. Our coverage runs across the RS models and the expanding e-tron range, together with the road cars that sit beneath them. Audi is moving quickly on electrification, and we report each development as it is confirmed. Plenty of publications carry performance car news, but few carry it beside live inventory. Many of the Audis covered here appear on the duPont REGISTRY marketplace, so a review and a genuine asking price sit together. That combination is difficult to find anywhere else in luxury car news. For Audi news today, begin with the stories below.

A modern two-story building with large windows and "Italdesign" signage on the upper corner facade, surrounded by greenery and a cobblestone driveway, now highlights California-based UST takes majority control of Italdesign.

By Khris Bharath – December 11, 2025

California-based UST Takes Majority Control of Italdesign

Back in May this year, we reported that Audi was preparing to sell Italdesign as part of a wider cost cutting effort. Staff at the firm’s Moncalieri headquarters were told during a company-wide meeting that the firm was officially on the market. That announcement raised immediate questions about the future of one of Italy’s most influential design and engineering houses. Today, the next step is confirmed. UST, headquartered in Aliso Viejo, California, will acquire a majority stake in Italdesign, while Lamborghini keeps a significant share and Audi remains a long term strategic partner and major client. Italdesign has been part of the Volkswagen Group since 2010. The firm was originally founded in 1968 by Giorgetto Giugiaro and Aldo Mantovani, helped shape more than five decades of automotive design. The design house's extensive and diverse portfolio includes iconic models like thee original Volkswagen Golf, BMW M1, DeLorean DMC 12, Maserati MC12, the Lamborghini Gallardo and the Nissan GT-R 50 NISMO. Over time, Italdesign expanded into engineering, prototyping, limited series production, and industrial design. With more than 1,300 employees across 10 international sites, the company remains profitable, though heavily dependent on Volkswagen Group contracts. That reliance became a strategic concern. Audi’s difficult 2024, marked by softer EV demand and increased global competition, placed pressure on non core assets. UST’s arrival introduces a new framework. The California based company brings AI systems, software defined vehicle development, digital ecosystem engineering, and a global workforce of more than 30,000 across 30 countries. Italdesign contributes end to end capability in design, hardware development, electronics, and small scale production. This combined capability is designed to support the development of fully modern, digitally enabled vehicles, where software and physical engineering must be developed together rather than separately. “This partnership will bring benefits to all parties involved. It will allow Italdesign to accelerate the expansion of its service portfolio in new markets and achieve deeper penetration in various international markets. Italdesign is aiming to become the first full integrator of hardware and software worldwide, both in the automotive sector and across other hightechnology industrial sectors.” - Antonio Casu, Chief Executive Officer at Italdesign Giugiaro S.p.A. UST will assume operational responsibility while honoring and building on Italdesign’s Italian heritage, design culture, and the talent of its employees. Audi’s leadership also stresses continuity. Italdesign will continue supporting Audi programs that rely on its design, prototype, and engineering expertise. The exact financial terms of the deal remain undisclosed, and the transaction is pending regulatory approval. What began as a cost driven review has now evolved into a structural shift that equips Italdesign with a global technology backbone, while keeping its identity and long-standing ties to Audi and Lamborghini intact. View All Luxury Cars For Sale Images: Audi

Blue sedan parked on a concrete surface, viewed from above. The car has a sunroof and black wheels, and it's casting a shadow on the ground. A metal railing is visible in the foreground.

By Tyler Rampersaud – April 03, 2025

Audi Of America Reports 8% YoY Sales Increase In March

Audi enjoys a strong March 2025. Audi of America is known for its celebrated luxury cars, and especially in recent years for its rapidly expanding and evolving lineup of electric and electrified vehicles, sitting at the forefront of innovation with advances like its PPE platform and a range of electric vehicles that embody performance, luxury, and practicality. With the first quarter of 2025 coming to a close, Audi has strong sales numbers to report for the month of March, with an 8-percent increase in sales for the month year-over-year. Its sales for the first quarter of nearly 43,000 new vehicles saw some of its most iconic models carrying the torch. Compared to last year’s numbers, sales of the iconic Audi Q7 SUV increased by 21 percent, while sales of the SUV-coupe luxury flagship, the Audi Q8, increased year-over-year by a significant 71 percent. As Audi of America continues to change and evolve its lineup of luxury vehicles, the celebrated factors like sharp style, spirited performance, and ample creature comforts remain along with rapid electrification and cutting-edge innovations throughout. With strong sales results in the month of March, Audi is aiming for success as the year 2025 continues. View All Audis For Sale

By Tyler Rampersaud – January 13, 2025

Audi Reports Its Global 2024 Sales Results

Globally, 2024 was a year of transformation for Audi. As one of the largest names in European automotive luxury, Audi has committed to being at the forefront of futuristic electrification, with a lineup that is expanding at a breakneck pace with the goal of providing customers with electric and combustion-powered options that are both packed with high-tech features and plush appointments. In 2024, the Audi Group delivered over 1.7 million vehicles globally, and that includes a total of 164,000 fully-electric examples, a decline of 8 percent compared to last year’s number. The total amount of deliveries is down by 12 percent compared to the previous year, and Audi cites reasons like increased competition, a challenging economy, and limited part availability. In addition, the year is part of a period of transition for Audi, with 20 new models debuting between 2024 and 2025. However, despite challenges for Audi across its lineup and in global markets this past year, certain models showed success. In the United States, Audi Sport’s more than 9,000 deliveries represented an increase of 4 percent compared to the year before, and represented its best year ever in the market. Overall, deliveries in Italy increased, including deliveries for electric vehicles. Along with Audi’s new lineup of electric vehicles, the Q5 sold well at 298,000 examples globally, along with the A6 at 244,000 and 215,000 Q3s. Despite challenges this past year, Audi continues to transform its lineup and looks forward to a 2025 with strength and innovation, especially as it gears up to enter the Formula 1 racing stage in 2026. View All Audis For Sale

A sleek white car, reminiscent of a Lamborghini, navigates a curving road surrounded by rocky terrain under a partly cloudy sky, symbolizing the Audi Group's anticipated Q3 2024 success.

By Tyler Rampersaud – November 05, 2024

Audi Group Reports Q3 2024 Results In Challenging Market

The Audi Group navigates a challenging economic situation. Known for its enticing lineup of brands, including Audi itself, Lamborghini, Bentley, and the iconic Italian motorcycles of Ducati, the Audi Group has experienced recent success, electrifying its offerings throughout its portfolio, introducing powerful hybrid supercars with Lamborghini, innovative ultra-luxe hybrids and an upcoming fully-electric model with Bentley, and an expanding suite of all-electric models with Audi. In the first nine months of this year, however, Audi Group reported that a challenging economic situation has put a damper on growth. As the year comes to a close, Audi looks forward to hopefully seeing newly introduced and updated model families contribute to the revitalization of its success, especially within the Audi brand. Revenue for the group decreased by 8.2 percent, while a challenging economic environment meant that operating profit was more than halved compared to last year’s number for the first nine months. Globally, the Audi Group delivered 1,251,381 vehicles between January and September 2024, and 115,788 of those were all-electric models. However, deliveries decreased by nearly 11 percent for the Audi brand, with Audi citing reasons like limited parts availability. The brand is aggressively launching new models, with 15 debuts this year and more to come in 2025 and before the end of 2024, like a new Q5 Sportback and a new A7. Hopefully, the launches of new models will spark new growth. Meanwhile, Bentley's and Ducati's global deliveries decreased for the first nine months of 2024. However, Lamborghini continues to prove successful within the Audi Group, with its 8,411 deliveries in the first nine months of the year representing an increase of 8.6 percent. Lamborghini’s revenue and operating profit have also increased. As the end of the year approaches, Audi Group’s innovative lineup and revered brands are expected to result in financial success. View All Audis For Sale

By Tyler Rampersaud – July 05, 2024

Audi Of America Increases BEV Deliveries In Q2 2024

Audi’s growing BEV lineup continues to be a success. As a manufacturer, Audi of America is boldly shifting toward electrification, with an ever-growing lineup of BEVs. With the financial results in for the second quarter of 2024, Audi’s pioneering status in the EV world continues to prove itself successful, with increasing electric vehicle sales as the lineup grows. However, decreased overall deliveries for the quarter and the year reflect what Audi of America says are challenging business conditions. With 48,687 deliveries in the quarter, the number of deliveries in Q2 2024 decreased by 12 percent compared to the same quarter of last year, while the 92,913 year-to-date deliveries represent a 14 percent decrease year-over-year. However, the good news lies in Audi’s all-electric models like the Q8 e-tron, which increased deliveries by 26 percent in the quarter and 37 percent year-to-date. Audi of America’s BEV deliveries increased by 10 percent year-to-date compared to last year’s number at the end of the second quarter. With a rapidly evolving and innovative electric vehicle lineup, Audi’s presence in the United States is that of a pioneer in luxury mobility, combining excellent design, technology, performance, and comfort. Audi hopes to continue its electrification success by introducing the new Q6 e-tron to the market as the rest of the year takes shape. View All Audis For Sale

Small 12369 ThenewAudiQ6e tronanditssportiercounterpartSQ6e tronsetstandardsintermsofperformancerangechargingdrivingdynamicsanddesign

By Tyler Rampersaud – April 03, 2024

Audi Of America Finishes Q1 2024 With Decreased Sales, In...

Audi continues along an electrified luxury path. As one of the most prominent names in automotive luxury, Audi has been one of the boldest trailblazers in the industry when it comes to electrification, introducing a rapidly expanding electrified lineup showcasing luxury, performance, and high-tech alike. With the first quarter of the year finished, Audi of America has reported its results, bringing in 44,226 new car sales through the quarter. Unfortunately, this number represents a 16 percent decrease when compared to the same period last year, and various models throughout Audi’s lineup saw decreased sales throughout the period. However, that can’t be said for Audi’s electric vehicles, as Audi’s battery electric vehicle sales increased in the first quarter by a significant 29 percent compared to the same part of last year. In addition, compared to last year’s first quarter, sales of the Audi R8 increased by 87%, as enthusiasts get their hands on the final examples of the legendary supercar as it sees its finale. Looking forward, however, the manufacturer is excited to introduce a new all-electric model, the Audi Q6 e-tron, built on an all-new Premium Platform Electric vehicle architecture. The new luxury electric SUV coupe has the important responsibility of not only introducing itself to the industry but also the platform it’s built on. As the winds of change continue to sweep across the entire automotive industry, Audi embraces them to not only preserve but evolve its status as a luxury automotive stalwart. View All Audis For Sale

By Tyler Rampersaud – March 10, 2024

Audi Plans Sauber Group Takeover Ahead Of 2026 F1 Debut

Audi takes a major step towards joining F1. Audi has generated buzz across the motorsport world by announcing its intentions to join forces with Sauber and enter the elite group of Formula 1 teams in 2026. However, a new announcement shows that Audi is taking yet another big leap towards that goal, with two years remaining until it is set to be a part of F1 in 2026. With the supervisory boards of Volkswagen AG and Audi AG voting to take over 100% of the Sauber Group, the brand with the four rings has accelerated its plans, and strengthened its commitment to the sport. The Board of Management will appoint Oliver Hoffmann to be responsible for Audi’s Formula 1 program as a General Representative, stepping down from his current role as a member of Audi’s Board of Management, and Andreas Seidl will be CEO of the Audi Formula 1 Team, with the responsibility of implementing the Audi F1 project and managing the Audi F1 team. In Hoffmann’s stead, CEO Gernot Döllner will take over the Technical Development department on top of his existing role. Hoffmann has existing experience in the racing world, with a role as the head of Audi Sport, with customer racing experience, DTM, and Formula E. One of the most recent feathers in Audi’s racing cap is the Dakar Rally win, achieved with the electrified Audi RS Q e-tron. Meanwhile, Andreas Seidl joins as CEO with experience as Director of Race Operations for BMW’s F1 program, and as a Team Principal who saw three overall victories at the 24 Hours of Le Mans. He also served as Team Principal of McLaren’s F1 Team from 2019-2022, and became CEO of Sauber Group in 2023. With plans to take over Sauber Group, Audi’s F1 ambitions are strengthened and accelerated in a big way, and the countdown to its F1 debut in 2026 is more exciting than ever before. View All Audis For Sale

By Jordan Aquistapace – January 11, 2024

Audi's Electrifying Success: Record EV Sales in 2023

Audi has made a monumental leap in the automotive industry by delivering around 1.9 million cars in 2023, marking a significant milestone. This impressive figure includes over 178,000 fully electric vehicles, a substantial 51% increase from the previous year, showcasing Audi's relentless dedication to electromobility. The upcoming world premiere of the Audi Q6 e-tron at the end of the first quarter of 2024 highlights this direction. The year 2023 saw Audi an increase in all global markets, outpacing general market growth. Europe, the USA, and China, Audi's core markets, experienced remarkable sales growth, with Hildegard Wortmann, Audi's Board Member for Sales and Marketing, attributing this success to the combined efforts of their international team and dealership network. Audi's electric models, especially the Q4 e-tron, which saw a 112% increase in demand, are at the forefront of this transformation. The Q6 e-tron's debut also introduces the new Premium Platform Electric (PPE), tailored exclusively for electric models. Despite challenges, Audi's improved supply situation allowed for better meeting the high demands of popular models like the Audi Q5, A6, and A4. Audi Sport also saw a 5% increase in high-performance vehicle deliveries. In Europe, Audi's deliveries soared by 20%, with electric models growing by 30%, led by the Q4 e-tron. Germany witnessed a 17% increase in Audi deliveries, while the USA celebrated its best sales year with a 22% increase, and China showed a solid 13% rise. This remarkable performance by Audi in 2023 sets a dynamic course for its future in the electrification era. View all Audi models currently for sale on duPont REGISTRY by clicking the link below. View All Audi For Sale Audi grows in all core markets worldwide Source: Audi

By Tyler Rampersaud – November 16, 2023

Audi Is Building A New EV Factory In China

The plant, focusing on digitalization and sustainability, sets to revolutionize electric vehicle production. Audi is propelling its electrification journey forward with the construction of a new, state-of-the-art electric vehicle (EV) factory in Changchun, China. This groundbreaking venture, a collaboration between Audi and its Chinese partner FAW (First Automotive Works), marks a significant milestone in Audi's global strategy, emphasizing digitalization, efficiency, and sustainability. At the heart of Audi's electrification strategy for China, the Audi FAW NEV Company is a pioneer in Audi's global expansion. This new facility is not just another plant; it is Audi's first in China dedicated exclusively to all-electric vehicles. Helmut Stettner, CEO of Audi FAW NEV Company Ltd., points out the plant's pivotal role in advancing the region's economic development and establishing a comprehensive industrial ecosystem around the new site. The journey began in March 2021 when Audi and FAW Group founded Audi FAW NEV Company, marking a historical moment as the first joint company in China where Audi holds a majority stake. Progress has been swift and significant. By June 2022, the company commenced the construction of the new production site, and in November, they celebrated the completion of the building shells. Come 2024, the plant will buzz with activity as personnel move in, and by the end of the year, the series production of the first all-electric models is set to commence. What sets this factory apart is its sheer scale and futuristic approach. Spanning over 154 hectares, it's slightly larger than Audi's plant in Neckarsulm. With a capacity to produce up to 150,000 fully electric Audi models annually, the plant will initially focus on three models from the Audi A6 e-tron and Q6 e-tron series. The production site will cover the entire automotive production value chain, signifying Audi's commitment to comprehensive manufacturing excellence. Digitalization plays a crucial role in the construction and operation of this new factory. Audi has leveraged digital twins and 3D technology from the start, ensuring precision and efficiency in every aspect of the production process. International collaboration is enhanced through VR technology, allowing construction experts from Ingolstadt to virtually visit and collaborate with their Chinese counterparts in real-time. Sustainability is at the forefront of Audi's vision. As part of its global environmental program “Mission:Zero”, Audi is committed to achieving net carbon-neutral production. The Changchun plant will use 100 percent green energy, with rooftop solar panels generating substantial electricity annually. The factory will also feature a closed water cycle, emphasizing Audi's dedication to responsible water use and resource efficiency. Audi FAW NEV Company is a beacon of innovation and sustainability. With the integration of intelligent fault detection, real-time monitoring, and predictive algorithms, the company is setting new benchmarks in efficient, sustainable, and digital manufacturing. As Audi forges ahead with its new EV factory in China, it not only reaffirms its commitment to the future of mobility but also demonstrates its dedication to environmental stewardship and technological innovation. This venture is a testament to Audi's vision of driving progress and shaping the future of electric mobility. View All Audis For Sale Image Source: Audi

11780 AudiR8takeslastlapsatMontereyCarWeek5

By Tyler Rampersaud – October 04, 2023

Audi's EV Revolution Improves Sales In Q3 2023

Audi continues on a successful and transformative path as a manufacturer. As the automotive industry reaches a turning point and begins to transform towards electrification, Audi is one of the manufacturers that is leading the charge. With a large and yet-growing lineup of electric models, and a promise to have a 30% electrified lineup by 2025 and full carbon neutrality by 2050, Audi is at the forefront of a new chapter in automotive history. While it may be a bold move to move towards electrification so quickly, it has proven successful as Audi has recently enjoyed quarters and periods of successful financial results, and the third quarter of 2023 is no exception. This past quarter, Audi is happy to report that its year-to-date sales improved by 26 percent compared to 2022. Within the quarter itself, the improvement was by 21 percent. However, electric models took center stage when it came to Audi’s success this past quarter, with sales success in the name of a year-over-year improvement of 93 percent, meaning that sales of Audi electric vehicles in Q3 2023 nearly doubled in comparison to Q3 2022. The future is exciting for Audi, despite the farewell of cherished models like the R8 and TT making this year bittersweet for Audi fans. However, the continuing sales success of Audi’s growing all-electric lineup is proof that once those models are introduced, they are going to be just as iconic, celebrated, and important to automotive history going forward. View All Audis For Sale

Audi News

duPont REGISTRY News

duPont REGISTRY Group

Support

Subscribe