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McLaren W1 First Drive: Ferocious Hypercar Transcends the Track

You know things are getting serious when McLaren rolls-out the ‘1’ suffix. The origin story is, of course, the very first road car McLaren ever built, the F1. Designed by visionary Formula 1 aerodynamicist and engineer Gordon Murray, it arrived in 1992 and rendered all other supercars obsolete. The tiny, lightweight F1 embraced carbon-fibre material technology, adopted a radical centre seat driving position with two passengers set back and either side and was powered by a 6.1-litre V12 engine from BMW that might as well have been passed down directly from the Gods. Game-changer? That doesn’t even come close to describing its impact, even if at the time sales didn’t come easy… The P1 was very different. Rather than a unique side project from the Formula 1 team, it was instead a statement piece for McLaren Automotive, a new road car division still in its infancy. It arrived in 2013 and was a wild-eyed showstopper. It traded the long-legged gait and supple suspension of the F1 for a weaponized hybrid system capable of delivering 903bhp and huge blue flames from its drainpipe exhaust. In Race mode, it lowered by 2-inches and its massive concave rear wing extended into the sky. The P1 was all about aerodynamic downforce, crazed acceleration and a snorting, angry soundtrack that mixed venomous twin-turbocharged V8 with the manic whirr of electric motors. Not so much a car as a force of nature. And now there’s this: The W1. It’s a true successor to the P1 with a similar brief and, on the face of it, it evolves rather than radically reinvents McLaren’s vision for the ultimate hypercar. This is not a criticism. How could it be when the result is this dramatic and has such staggering, other-worldly potential? The W1 has 1258bhp delivered to the rear wheels. It’s capable of 0-124 mph in 5.8-seconds, the quarter mile in 9.6-seconds at 167 mph and produces 2205lbs of downforce at 174 mph. The active aerodynamics – particularly a rear wing that extends way out beyond the rear of the car – are pure performance art and deliver massive aerodynamic efficiency. The result, aside from looking extremely cool, is that the W1 is McLaren’s fastest road car around a racetrack. Ever. Their benchmark circuit is the breath-taking Handling Track at the Nardo proving ground in southern Italy, where the W1 beats their previous benchmark, the flyweight McLaren Senna, by three seconds per lap. Or “a lifetime” as they call it in racing. Maybe two lifetimes! Core to the W1’s performance is the new ‘Aerocell’ carbon fibre tub. With integrated seats and a raised footwell to allow for inboard pushrod-operated front suspension – which in turn gives air a clean path to the huge underbody diffuser – it’s light, stiff, space efficient and has been instrumental in McLaren realising a full ground-effect concept. Just like last year’s F1 cars, which were the fastest ever made. There is also an active front wing and the aforementioned complex rear wing dubbed ‘Active Long Tail’. All of which is very admirable. But the ‘anhedral’ or gullwing doors and the fantastically shirnked-wrapped feel to the minimalist, highly-focussed interior are a pretty good side effect. The W1 feels special. Those fixed seats are perhaps a shade more upright than expected, and the driving position is less obviously racecar than, for example, the Aston Martin Valhalla or Ferrari F80. However, once you’ve adjusted the pedals (they move on a slider) and the delicate, slim-rimmed and alcantara-trimmed steering wheel, there’s an overwhelming sense of purpose. The cabin is so tightly tailored and imparts a sense of lightness and agility before you so much as start the all-new 4.0-litre twin-turbocharged V8 engine, which makes 916bhp all on its own and revs to 9200rpm. Reach up to a roof-mounted control panel to find the starter button. Maybe this fighter plane trope is a little corny, but somehow you feel thrilled rather than manipulated. The W1 has a sense of humour as well as all that motorsport-derived sophistication. There’s a short delay, but when the engine does fire it’s instant – as the high-powered hybrid system negates the need for an old-school starter motor. A sharp flare of revs tells you that this engine is hyper-responsive and angry. On some deep level your brain and body have been sent all the signals required to prepare for something new and intense. Ahead of us, an empty Mugello racetrack, so press and hold the blue button next to the red starter to select Race mode. The centre display graphic shows the W1’s transformation in real time as it lowers by 37mm at the front and 17mm at the rear whilst simultaneously undocking all that active aero goodness. Race mode is not road legal and is geo-locked. You can show your friends and neighbours the aero dance, but it won’t allow you to select a gear to actually drive unless you’re at a circuit. Incidentally, the rocker switches either side of the display binnacle allow further options now: Toggle up the Handling control on the left for Race+ (for F1-spec super smooth tracks) or stick to Race for gnarlier ones. On the right toggle select ‘GP’ for sustained performance over a stint or ‘Sprint’ to unleash all 1258bhp for a time attack. There’s also a DRS and Boost function on the steering wheel. But I guarantee you won’t have the mental capacity to use them… Exit the pitlane, pin the throttle and W1 takes maybe a millisecond or two to gather its might (the gearing stretches to around 60mph in first, nearly 100mph in second, primarily to aid traction), but then lunges at the first turn with incredible ferocity. It instantly feels light, almost like inertia is no longer a thing. McLaren really does prize lightweight engineering, and at 3084lbs (dry) the W1 has a 278lbs advantage over the Ferrari F80. Plus, Ferrari uses figures for cars fitted with every single carbon fibre option. In reality, the gap is probably wider still. The impression of agility and stunning control continues as the track is unravelled at startling pace. The electric motor mounted to the side of the new 8-speed dual-clutch transmission is good for 342bhp and 324lb ft and it boosts any low rev lethargy the new flat-plane crank V8 might have (spoiler alert: It doesn’t appear to have any), so the W1 just feels massively, almost impossibly powerful at any revs. Even so, there’s real reward for wringing it out to 9200rpm and the power curve feels superheated but organic, too. In Race mode the steering – still hydraulically powered – has less assistance and it is noticeably heavier than other McLarens. However, that resistance is welcome as it gives you something to push against and imparts so much information about the front grip level. New Pirelli Trofeo RS tyres with a bigger front footprint than P1 or Senna really help. The front-end feels incredibly secure and the rear-axle follows with perfectly-aligned precision. The whole car feels super-stiff, completely locked into the surface and inspires confidence, but there’s an inherent agility and adjustability that means you’re quickly confident to push at its limits and really impose yourself on the chassis. It’s such a complex car but the driving experience is intuitive, and the driver feels a key contributor rather than just amazed (or terrified) observer, holding on for dear life. Every dynamic ingredient really is shockingly effective and yet has a subtlety and lightness of touch. From that delicious steering to the incredible brakes, the W1 just feels so mission-focussed, so hooked-up. Only the new 8-speed gearbox is a slightly disappointment. It’s fast and punchy, but after the scintillating energy of the Ferrari F80 ’box it feels competent rather than inspired. Other quibbles – it’s okay to quibble when the starting price is $2.1-million before tax and destination charge. Well, that new twin-turbocharged V8 sounds tightly wound and aggressive but if you have a P1 tucked in the garage you’ll miss the snorting, Darth Vader-style soundscape and all the drama that goes with it. Ferrari does this better, too. The F80 sounds deathly dull from the outside but is a riot of turbochargers, electric motors and all sorts of mechanical fury within the cockpit. Even so, the W1 is wildly entertaining on track, and the rear-drive configuration makes it more of a challenge and more satisfying than the F80 when chasing lap times or just sliding around for fun. In the Ferrari, you must second-guess what the front e-axle might do, whereas in the W1 it’s all on you. There are plenty of tools to help, including the ingenious Variable Drift Control, but somehow the W1 is more heroic. Or at least fools you into feeling more heroic – which is surely the point! On the road? Nimble, loaded with feel and sublime response. The ride is noticeably tougher than, say, a 750S but the control is ramped-up too, and with a bit more speed the whole car finds a delicious rhythm. Sport mode for the drivetrain brings some nice turbo whooshes and chirps, but the noise remains high-quality rather than extreme excitement. It is perhaps the one area the W1 feels just a little too tame. Of course, there’s nothing tame about the raw performance… which is genuinely shocking and literally hurts your neck muscles after a few hours. How McLaren has given the W1 such immense traction through just two driven wheels is beyond me. So, is it worthy of that ‘1’? I think so. Perhaps we won’t be talking about $25-million auction results for the W1 in 30 years from now, as we are for the F1. Perhaps it doesn’t quite have the amazing presence and jaw-dropping star quality of the simply gorgeous P1. But it is such an intense experience and the way it marries stunning track performance with delicate poise and entertainment on normal roads is something akin to magic. Maybe not ‘the one’ but definitely a searing, outrageous addition to McLaren’s fiercest family line. Just 399 W1’s will be built and they’re all sold. I’m not surprised at all. View All McLarens For Sale Images: McLaren Automotive

BRABUS Shadow 1200 XC Cross Cabin Black Ops Signature Edition

By Jordan Aquistapace – January 22, 2024

BRABUS Reveals The New Shadow 1200 & 1000: Epic Sea Luxur...

Get ready for the BRABUS Shadow 1200 & 1000, where extreme power meets ultra-luxury for the ultimate sea ride. Welcome aboard the latest sea sensations from BRABUS Marine, the BRABUS Shadow 1200 XC Cross-Cabin Black Ops Signature Edition and the BRABUS Shadow 1000 Black Ops Signature Edition. These are your tickets to a world where extreme power shakes hands with luxury, inspiring these one-of-a-kind marine crafts with characteristics from BRABUS' insane lineup of high-performance supercars and superSUVs. Let's kick off with the BRABUS Shadow 1200. It's not just big, it's the largest BRABUS Shadow to date. At 45 feet, this offshore beauty is an example of how BRABUS implements its performance-focused DNA from the track to the open water. With its triple V10 engines cranking out a jaw-dropping 1,200 horsepower, it transforms from a cozy, weather-proof cabin to a breezy open boat in a snap, making it perfect for any sea adventure you've got planned.Inside, the Shadow 1200 is all about luxury and crasftsmanship. Picture the sleek “BRABUS Graphite Black” paint, plush leather, and slick carbon fiber touches relecting on the crystal clear waters of the ocean. It's like a high-end lounge that floats. And the perks? Think top-notch sound systems and mood lighting that can switch up the vibe from chill to party in no time. Now, onto the BRABUS Shadow 1000. This marine beast is the speed demon of the duo, with twin Mercury V8 500R engines packing a whopping 1,000 horsepower at its props. Imagine hitting 60 knots while feeling the thrill of race-car-like steering. It's live ridining in a luxury Mercedes-Benz sprinter on the water. The Shadow 1000's look is just as impressive, sporting sleek, sporty vibe with its signature BRABUS paint job and handcrafted upholstery. Every inch screams attention to detail, all stamped with the BRABUS seal of awesomeness. In short, the BRABUS Shadow 1200 and 1000 are more like the VIP lounges of the sea, one with muscle and the other with speed. So, if you're up for a sea adventure wrapped in luxury and adrenaline, BRABUS has got you covered. View all BRABUS inventory currently for sale on duPont REGISTRY by clicking the link below. View All BRABUS Inventory Source: BRABUS

By Jordan Aquistapace – October 26, 2023

Drake Buys The Ultra-Exclusive Off-Road-Only BRABUS Crawl...

The BRABUS Crawler's engine plaque reads, "Specially Built For Aubrey Drake Graham." Consistently topping the music charts and going viral on social media, musical artist and entrepreneur Drake has established a life of ultra-luxury that most definitely extends to his car collection. Considered to be a collector and connoisseur of high-end automobiles, Drake's impressive history of ownership includes exclusive examples like a Ferrari LaFerrari, Chrome Hearts Rolls-Royce Cullinan, Mercedes-Maybach GLS 600, and so much more. The A-list celebrity's newest automotive purchase was recently revealed on Tony Bet's Instagram page, custom car builder and rare car importer. Tony Bet's friendship with Drake extends back to 2009, when he first started building cars for the rapper. Showcased at an undisclosed location in the middle of the wilderness is a custom BRABUS Crawler SUV specially built for Aubrey 'Drake' Graham. The caption of Tony Bet's Instagram post reads, "@champagnepapi doesn’t mess around. Here is his custom-built 900HP Brabus Crawler! Thank you for the opportunity. ?" Developed and engineered by the German Mercedes-AMG aftermarket specialists at BRABUS, the Crawler is limited to only 15 examples specifically produced for off-road action and is not certified for use on public roads. The exterior features a special maximum-strength steel frame tube chassis exclusive to the BRABUS Crawler, which is painted in a vibrant red finish. The BRABUS Crawler's open interior layout offers a set of four full-carbon racing seats with a monochrome red Silvertex material and diamond-stitching design. Being the main focus for the new limited-edition 4×4, BRABUS takes performance to the next level with a BRABUS Rocket 900 4.5-liter Twin-Turbo V8 that generates over 900 horsepower to its all-wheel-drive system. Now that the adventurous BRABUS Crawler has made its way into Drake's growing car collection, we hope to see the award-winning rapper behind the wheel of the off-road beast soon. View all BRABUS inventory currently for sale on duPont REGISTRY by clicking the link below. View All BRABUS Inventory View this post on Instagram A post shared by Tony Bet (@tonybet) Source: @tonybets Instagram

By Jordan Aquistapace – October 16, 2023

Custom 2023 Mercedes-Benz BRABUS G700 Widestar For Sale

The Mercedes-Benz G-Class is often considered the crown jewel of the manufacturer's exceptional performance-focused lineup, setting the gold standard for luxury SUVs. With its adventurous blend of rugged off-road capabilities and lavish interior comforts, the G-Class serves as a versatile example of Mercedes-Benz's engineering expertise. Further accentuating the legendary Mercedes-Benz SUV with aesthetic and performance enhancements, aftermarket specialists like BRABUS take the G-Wagon to a whole new level. Showcasing the talents of the team at BRABUS, this 2023 Mercedes-Benz BRABUS G700 Widestar is featured as just one of the many customized luxury SUVs currently for sale on duPont REGISTRY. Transforming the once-factory Mercedes-Benz into an aggressive super-SUV, this G63 AMG presents a custom BRABUS Widestar body conversion. Its pristine white finish incorporates lightweight carbon fiber body components that include a new hood, roof attachments, rear spoiler, grill surround, signature exhaust tips, signature stripes, spare tire cover, electric deployable side steps, and much more. In addition to the highly desirable body kit, the G700 Widestar also comes fitted on a set of gloss black forged BRABUS sports wheels to complete its sportier look and feel. Assembled by Masterpiece Auto, the # 1 Brabus dealer in the US, the Mercedes-Benz BRABUS G700 comes with a 'BRABUS Genuine Certificate.' Inside, the interior of the BRABUS G700 holds onto Mercedes-Benz's sleek and subtle design while incorporating small upgrades from the German aftermarket specialists. Aside from all the factory cabin options that come standard on the top-tier Mercedes-AMG G63, this G700 presents small luxurious touches like handcrafted BRABUS pedals. Presenting the perfect space for off-road travel or track-side driving, the driver-centric configuration of the G-Class makes it an exceptional experience for the driver and passenger. The Mercedes-Benz BRABUS G700 takes the already robust G-Class to supercar levels with an array of performance upgrades. Under the hood, you'll find a twin-turbo V8 engine that's been tuned to produce a staggering 700 horsepower and 708 lb-ft of torque. This high-octane powertrain enables the BRABUS G700 to rocket from 0 to 60 mph in just around 4.3 seconds, all while maintaining the G-Class's iconic off-sound through a custom BRABUS exhaust system. This 2023 Mercedes-Benz BRABUS G700 Widestar is currently for sale on duPont REGISTRY by clicking the link below. View Price And Listing

By Tyler Rampersaud – October 05, 2023

BRABUS X Hankook Announce New Performance Tire Partnership

Top-tier tire technology and high-octane automotive excellence for the global market is the anticipated result of this collaboration. For eight decades, Hankook Tire, originating from Seoul in 1941, has etched its mark as one of the top tire manufacturers on a global scale. With eight production bases and five cutting-edge development centers scattered around the world, Hankook's influence is palpable. Elite automakers like Audi, BMW, Mercedes-Benz, Porsche, Tesla, and VW already vouch for Hankook’s prowess by selecting their tires as original equipment. Beyond the luxury automotive niche, Hankook is a titan in the motorsport realm, supplying indispensable tires for myriad racing events worldwide. The recent news, however, pertains to BRABUS, a name synonymous with raw power, precision, and luxury. The new partnership forged between the German performance tuning magnate and the tire giant heralds that BRABUS cars will be decked with Hankook's high-performance tires, specifically designed for alloy wheels as large as 23 inches. A spotlight shines on the UHP Ventus S1 evo 3 and UUHP Ventus S1 evo Z tires, both known for their aramid-reinforced hybrid belts, offering unparalleled grip. These aren't just tires; they're feats of engineering that ensure paramount safety even under challenging wet and dry conditions. And when the snow blankets the roads, the Winter i*cept evo 3 tire is the chosen guard for many a BRABUS vehicle. Jörn Gander, BRABUS CTO, gives a nod to the fruitful trials and tests that paved the way for this collaboration. Hankook's vast product line aligns seamlessly with BRABUS's diverse Monoblock wheels, opening doors to outfit a wide array of vehicles with these premium tires. But there's more to this partnership. Future endeavors include Hankook crafting bespoke tires, tailored to meet the lofty expectations of upcoming BRABUS supercars. Joining forces, the development teams from both titans are now in close quarters, amalgamating their expansive expertise to innovate and sculpt tires that redefine performance and safety standards. Roland Hehner, the mastermind at Hankook overseeing Product & Tuning, anticipates the challenges and prospects this union promises. Drawing from their exclusive partnership with the ABB FIA Formula E World Championship, Hankook possesses invaluable experience with electric cars' high-performance tires. This treasure trove of knowledge is now at BRABUS's disposal, hinting at exciting ventures into the realm of new energy vehicles, which means that this incredible partnership between Hankook and BRABUS is prepared and eager to jump into the future of the automotive industry. View All Vehicles For Sale From BRABUS Image Source: BRABUS

By Jordan Aquistapace – September 27, 2023

BRABUS x KTM Debut The Exclusive 1300 R MASTERPIECE EDITI...

BRABUS rolls out the exclusive MASTERPIECE EDITION of its 1300 R, limited to just 50 units. While the professionals at BRABUS are traditionally known for upgrading Mercedes-Benz performance cars with aesthetic and performance parts, the brand is also recognized for its involvement in the two-wheel sector with the team at KTM. After releasing its first high-performance motorcycle last year, BRABUS is proud to unveil its final MASTERPIECE EDITION of the 1300 R hyper-naked bike. The special edition 1300 R will make its grand debut at the Monaco Yacht Show from September 27th to 30th. Created as a farewell to the KTM 1290 Super Duke R EVO, the MASTERPIECE EDITION comes in two unique color schemes, “Onyx Black” and “Diamond White,” each limited to 25 units. Improved with "Frozen Gold" elements and an expanded carbon package, this two-wheel machine is built to impress. The motorcycle features a V-twin engine pumping out 180 horsepower and is capable of reaching top speeds of 168 mph. Its exterior is enhanced by BRABUS Signature design, including a round LED headlight framed by an exposed-carbon visor. Motorsport-inspired side fairings with integrated winglets are also crafted from high-tech composite materials, adding an aggressive flair to its overall appearance. The limited-edition model also sports the distinctive BRABUS Monoblock Z hi-tech forged wheels with polished sections. When it comes to riding experience, the WP semi-active suspension can adapt to road conditions and driving style, offering versatility for both city cruising and racetrack laps. What sets this bike apart is its extensive list of extras. From a BRABUS MASTERPIECE box made of carbon to an exclusive tour of the BRABUS Manufaktur, owners will truly get the VIP treatment. With only 50 units available worldwide, the BRABUS 1300 R MASTERPIECE EDITION is an experience designed for those who appreciate the finer things in life. View all BRABUS inventory currently for sale on duPont REGISTRY by clicking the link below. View All BRABUS Inventory For Sale Source: BRABUS

By Jordan Aquistapace – September 19, 2023

The First BRABUS x Mercedes-AMG EQS 53 Delivery Spotted O...

Sporting a vibrant red finish and BRABUS badging, the Mercedes-AMG EV is a glimpse into the future. Adapting to the automotive industry's transition to efficient EV mobility, Mercedes-AMG continues its performance-focused strategy by harnessing power from high-output battery-driven powertrains. Following in its footsteps, the aftermarket professionals at BRABUS have supported the movement by developing aesthetic exterior and interior upgrades that transform the look of modern Mercedes-AMG electric vehicles. Since announcing its electrified push towards the future earlier this year, the BRABUS team has worked efficiently to deliver some of the first builds to customers around the world. BRABUS recently took to its Instagram to celebrate the spotting of its very first Mercedes-AMG EQS 53 delivery on public roads. The inaugural BRABUS EQS 53 was purchased by @car_maniac_stories and features a stunning dark red finish with stealth black highlights. In addition to a full carbon aero kit from BRABUS, the build includes a set of gloss black monobloc BRABUS wheels that add aggressive styling to the eco-conscious Mercedes sedan. Beneath its sleek exterior, the Mercedes-AMG EQS 53 showcases a dual-motor setup that produces a stunning 649 horsepower and 700 lb-ft of torque. If that isn't enough, the optional AMG Dynamic Plus package can briefly boost the horsepower to an eye-watering 751 horsepower. With this package, drivers can expect a 0-60 mph acceleration time of a mere 3.4 seconds. As BRABUS continues to assemble more Mercedes-AMG EVs for lucky new owners, we prep in excitement to see more commuting on public roads soon. View all BRABUS inventory currently for sale on duPont REGISTRY by clicking the link below. View All BRABUS Inventory For Sale View this post on Instagram A post shared by BRABUS (@theofficialbrabus) Sources: BRABUS Instagram/@car_maniac_stories

BRABUS 1300 R Edition 23 Location two 26

By Jordan Aquistapace – February 13, 2023

BRABUS x KTM Release The All-New 1300 R Edition 23 Luxury...

With monumental success since their first collaboration, BRABUS is back to team up with KTM to debut its 1-Second-Wow effect on two wheels. Partnering to create one of the best-looking and most powerful machines on two wheels, BRBAUS is teaming up with leading European motorcycle manufacturer KTM for its second limited-edition collaboration motorcycle. Designed as the predecessor of its first successful release last year, the all-new 1300 R Edition 23 superbike expands on the duo’s focus on modern motorcycling. The styling of the Edition 23 coincides with BRABUS’ sport-driven flair and use of lightweight carbon fiber, offering both a Superblack and Stealth Gray colorway that transforms the look of its exposed silhouette. Inspired by the design of the brand’s fleet of exclusive 1-Second-Wow supercars, the BRABUS 1300 R Edition 23 is also equipped with BRABUS Monoblock Z forged wheels. MUST-READ: The New BRABUS 900 Stealth Green Edition Boat Is Revealed In Germany With its aggressive appearance dialed in thanks to BRABUS CNC-machined exterior components, its technical features include the latest WP APEX semi-active suspension technology. Riders of all experiences can manually select between six dedicated dampening modes, which can also be set to automatically adjust to road and riding conditions. The BRABUS 1300 R Edition 23 generates over 180 horsepower using KTM’s exceptional 1,301cc LC8 V-Twin engine. A dual-pipe slip-on exhaust adds extra performance while creating the perfect sound under power. The new BRABUS 1300 R Edition 23 is limited to only 145 units of each variation and is currently available for preorder through KTM for $45,500. View all current BRABUS inventory for sale on duPont REGISTRY by clicking on the link below. View All BRABUS For Sale Source: BRABUS

BRABUS x Panerai Submersible S BRABUS Verde Militare Edition

By Jordan Aquistapace – January 23, 2023

Panerai's New Submersible S BRABUS Verde Militare Edition...

Inspired by the cutting edge of technology, an authentic and unique design language. Although BRABUS is traditionally known for modifying supercars with performance packages, the German aftermarket specialists showcase their talents on the open water with a series of marine crafts. After just releasing the all-new 900 Stealth Green Edition boat, BRABUS and its luxury watch partners at Panerai followed up the debut with a special edition Submersible S dive watch. The new Panerai Submersible S BRABUS Verde Militare Edition takes shape as the fourth collaboration release from the two industry leaders. The Submersible S BRABUS Verde Militare Edition shares a range of key features with the styling of its 900 horsepower performance boat. MUST-READ: The New BRABUS 900 Stealth Green Edition Boat Is Revealed In Germany The Submersible S presents a 47mm case made from lightweight Carbotech, utilizing the same stealth-like matte black and green finish as the BRABUS 900 Stealth Green Edition. Its partially skeletonized dial incorporates more military-inspired green accents while proudly stamping the BRABUS logo throughout its design. The watch is powered by a movement established on the foundation of the P.4000 caliber, the first automatic movement with an off-center micro-rotor developed by the Panerai. An open sapphire caseback reveals the inner workings of the timepiece, while its outer case includes engravings to signify the special release from BRABUS x Panerai. Limited to only 200 pieces worldwide, the all-new Panerai Submersible S BRABUS Verde Militare Edition is currently available through an authorized dealer for $52,200. Source: BRABUS

By Tyler Rampersaud – January 23, 2023

The New BRABUS 900 Stealth Green Edition Boat Is Revealed...

The supercar savant sets sail yet again. While BRABUS is known for its unfathomable performance cars, the brand’s efforts in boating have resulted in bringing its penchant for absolutely spectacular performance, striking design, and over-the-top luxury off the tarmac and into the water. Now, BRABUS has unveiled a new addition to its boating portfolio, the new BRABUS 900 Stealth Green Edition at Boot 2023 in Düsseldorf, Germany. MUST READ: Nothin But Wake: Check Out the Electric Arc One Boat The boat’s design features a departure from the signature black and red that has become so ubiquitous within the BRABUS brand, instead opting for a new color called “Stealth Green,” evoking a military-inspired classic style. The boat is powered by two Mercury Marine 450R 4.6-liter V8 engines, combining to provide the boat with approximately 900 horsepower. Luxury comes courtesy of ample seating, covered in “Sunrise”-colored upholstery that adds to the classic look, as well as various configurations with an optional aft cabin, WI-Fi connectivity, and more. Designed with the same ethos that BRABUS does with its cars, the new BRABUS 900 Stealth Green Edition has uniquely BRABUS looks, undeniable luxury, and irresistible performance. Source: BRABUS

BRABUS x Panerai Submersible S BRABUS Experience Edition 2

By Jordan Aquistapace – January 19, 2023

Panerai's New Submersible S BRABUS Experience Edition Is ...

Inspired by the cutting edge of technology, an authentic and unique design language. As the luxury watch industry continues to intersect with the automotive world, renowned Swiss watchmakers are releasing exclusive examples with inspiration from the most popular supercars on the market. Responsible for modifying Mercedes-AMG, Porsche, and Rolls-Royce models with performance upgrades, the team at BRABUS pride itself on continuing its ongoing horological partnership with Panerai. After two successful releases, the dynamic duo is proud to reveal the new Submersible S BRABUS Experience Edition as the third to its trio of automotive-inspired dive watches. The Carbotech case of the Submersible S measures a robust 47mm, with a signature red bezel and an inner ring that pays homage to the German tuning company. MUST-READ: The Best BRABUS G-Wagens You Can Buy Today The Panerai Submersible S BRABUS Experience Edition features a skeleton dial that showcases a stripe pattern, representing the typical BRABUS design pattern found on the grill of its supercars. Panerai powers the watch with its new in-house P.4001/S movement, utilizing GMT functions to accurately indicate a second timezone. Commemorating the stunning interior designs of BRABUS vehicles, the Submersible S BRABUS Experience Edition comes fit on a black perforated leather strap with vibrant red contrast stitching. The all-new Panerai Submersible S BRABUS Experience Edition is limited to only 22 pieces and is currently available through an authorized dealer with the price upon request. View this post on Instagram A post shared by duPont REGISTRY Watches (@dupontregistry_watches) Source: BRABUS

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