Industry Reports

McLaren W1 First Drive: Ferocious Hypercar Transcends the Track

You know things are getting serious when McLaren rolls-out the ‘1’ suffix. The origin story is, of course, the very first road car McLaren ever built, the F1. Designed by visionary Formula 1 aerodynamicist and engineer Gordon Murray, it arrived in 1992 and rendered all other supercars obsolete. The tiny, lightweight F1 embraced carbon-fibre material technology, adopted a radical centre seat driving position with two passengers set back and either side and was powered by a 6.1-litre V12 engine from BMW that might as well have been passed down directly from the Gods. Game-changer? That doesn’t even come close to describing its impact, even if at the time sales didn’t come easy… The P1 was very different. Rather than a unique side project from the Formula 1 team, it was instead a statement piece for McLaren Automotive, a new road car division still in its infancy. It arrived in 2013 and was a wild-eyed showstopper. It traded the long-legged gait and supple suspension of the F1 for a weaponized hybrid system capable of delivering 903bhp and huge blue flames from its drainpipe exhaust. In Race mode, it lowered by 2-inches and its massive concave rear wing extended into the sky. The P1 was all about aerodynamic downforce, crazed acceleration and a snorting, angry soundtrack that mixed venomous twin-turbocharged V8 with the manic whirr of electric motors. Not so much a car as a force of nature. And now there’s this: The W1. It’s a true successor to the P1 with a similar brief and, on the face of it, it evolves rather than radically reinvents McLaren’s vision for the ultimate hypercar. This is not a criticism. How could it be when the result is this dramatic and has such staggering, other-worldly potential? The W1 has 1258bhp delivered to the rear wheels. It’s capable of 0-124 mph in 5.8-seconds, the quarter mile in 9.6-seconds at 167 mph and produces 2205lbs of downforce at 174 mph. The active aerodynamics – particularly a rear wing that extends way out beyond the rear of the car – are pure performance art and deliver massive aerodynamic efficiency. The result, aside from looking extremely cool, is that the W1 is McLaren’s fastest road car around a racetrack. Ever. Their benchmark circuit is the breath-taking Handling Track at the Nardo proving ground in southern Italy, where the W1 beats their previous benchmark, the flyweight McLaren Senna, by three seconds per lap. Or “a lifetime” as they call it in racing. Maybe two lifetimes! Core to the W1’s performance is the new ‘Aerocell’ carbon fibre tub. With integrated seats and a raised footwell to allow for inboard pushrod-operated front suspension – which in turn gives air a clean path to the huge underbody diffuser – it’s light, stiff, space efficient and has been instrumental in McLaren realising a full ground-effect concept. Just like last year’s F1 cars, which were the fastest ever made. There is also an active front wing and the aforementioned complex rear wing dubbed ‘Active Long Tail’. All of which is very admirable. But the ‘anhedral’ or gullwing doors and the fantastically shirnked-wrapped feel to the minimalist, highly-focussed interior are a pretty good side effect. The W1 feels special. Those fixed seats are perhaps a shade more upright than expected, and the driving position is less obviously racecar than, for example, the Aston Martin Valhalla or Ferrari F80. However, once you’ve adjusted the pedals (they move on a slider) and the delicate, slim-rimmed and alcantara-trimmed steering wheel, there’s an overwhelming sense of purpose. The cabin is so tightly tailored and imparts a sense of lightness and agility before you so much as start the all-new 4.0-litre twin-turbocharged V8 engine, which makes 916bhp all on its own and revs to 9200rpm. Reach up to a roof-mounted control panel to find the starter button. Maybe this fighter plane trope is a little corny, but somehow you feel thrilled rather than manipulated. The W1 has a sense of humour as well as all that motorsport-derived sophistication. There’s a short delay, but when the engine does fire it’s instant – as the high-powered hybrid system negates the need for an old-school starter motor. A sharp flare of revs tells you that this engine is hyper-responsive and angry. On some deep level your brain and body have been sent all the signals required to prepare for something new and intense. Ahead of us, an empty Mugello racetrack, so press and hold the blue button next to the red starter to select Race mode. The centre display graphic shows the W1’s transformation in real time as it lowers by 37mm at the front and 17mm at the rear whilst simultaneously undocking all that active aero goodness. Race mode is not road legal and is geo-locked. You can show your friends and neighbours the aero dance, but it won’t allow you to select a gear to actually drive unless you’re at a circuit. Incidentally, the rocker switches either side of the display binnacle allow further options now: Toggle up the Handling control on the left for Race+ (for F1-spec super smooth tracks) or stick to Race for gnarlier ones. On the right toggle select ‘GP’ for sustained performance over a stint or ‘Sprint’ to unleash all 1258bhp for a time attack. There’s also a DRS and Boost function on the steering wheel. But I guarantee you won’t have the mental capacity to use them… Exit the pitlane, pin the throttle and W1 takes maybe a millisecond or two to gather its might (the gearing stretches to around 60mph in first, nearly 100mph in second, primarily to aid traction), but then lunges at the first turn with incredible ferocity. It instantly feels light, almost like inertia is no longer a thing. McLaren really does prize lightweight engineering, and at 3084lbs (dry) the W1 has a 278lbs advantage over the Ferrari F80. Plus, Ferrari uses figures for cars fitted with every single carbon fibre option. In reality, the gap is probably wider still. The impression of agility and stunning control continues as the track is unravelled at startling pace. The electric motor mounted to the side of the new 8-speed dual-clutch transmission is good for 342bhp and 324lb ft and it boosts any low rev lethargy the new flat-plane crank V8 might have (spoiler alert: It doesn’t appear to have any), so the W1 just feels massively, almost impossibly powerful at any revs. Even so, there’s real reward for wringing it out to 9200rpm and the power curve feels superheated but organic, too. In Race mode the steering – still hydraulically powered – has less assistance and it is noticeably heavier than other McLarens. However, that resistance is welcome as it gives you something to push against and imparts so much information about the front grip level. New Pirelli Trofeo RS tyres with a bigger front footprint than P1 or Senna really help. The front-end feels incredibly secure and the rear-axle follows with perfectly-aligned precision. The whole car feels super-stiff, completely locked into the surface and inspires confidence, but there’s an inherent agility and adjustability that means you’re quickly confident to push at its limits and really impose yourself on the chassis. It’s such a complex car but the driving experience is intuitive, and the driver feels a key contributor rather than just amazed (or terrified) observer, holding on for dear life. Every dynamic ingredient really is shockingly effective and yet has a subtlety and lightness of touch. From that delicious steering to the incredible brakes, the W1 just feels so mission-focussed, so hooked-up. Only the new 8-speed gearbox is a slightly disappointment. It’s fast and punchy, but after the scintillating energy of the Ferrari F80 ’box it feels competent rather than inspired. Other quibbles – it’s okay to quibble when the starting price is $2.1-million before tax and destination charge. Well, that new twin-turbocharged V8 sounds tightly wound and aggressive but if you have a P1 tucked in the garage you’ll miss the snorting, Darth Vader-style soundscape and all the drama that goes with it. Ferrari does this better, too. The F80 sounds deathly dull from the outside but is a riot of turbochargers, electric motors and all sorts of mechanical fury within the cockpit. Even so, the W1 is wildly entertaining on track, and the rear-drive configuration makes it more of a challenge and more satisfying than the F80 when chasing lap times or just sliding around for fun. In the Ferrari, you must second-guess what the front e-axle might do, whereas in the W1 it’s all on you. There are plenty of tools to help, including the ingenious Variable Drift Control, but somehow the W1 is more heroic. Or at least fools you into feeling more heroic – which is surely the point! On the road? Nimble, loaded with feel and sublime response. The ride is noticeably tougher than, say, a 750S but the control is ramped-up too, and with a bit more speed the whole car finds a delicious rhythm. Sport mode for the drivetrain brings some nice turbo whooshes and chirps, but the noise remains high-quality rather than extreme excitement. It is perhaps the one area the W1 feels just a little too tame. Of course, there’s nothing tame about the raw performance… which is genuinely shocking and literally hurts your neck muscles after a few hours. How McLaren has given the W1 such immense traction through just two driven wheels is beyond me. So, is it worthy of that ‘1’? I think so. Perhaps we won’t be talking about $25-million auction results for the W1 in 30 years from now, as we are for the F1. Perhaps it doesn’t quite have the amazing presence and jaw-dropping star quality of the simply gorgeous P1. But it is such an intense experience and the way it marries stunning track performance with delicate poise and entertainment on normal roads is something akin to magic. Maybe not ‘the one’ but definitely a searing, outrageous addition to McLaren’s fiercest family line. Just 399 W1’s will be built and they’re all sold. I’m not surprised at all. View All McLarens For Sale Images: McLaren Automotive

A man in a suit stands with arms crossed between a blue car, a red SUV, and a yellow sports car—reminiscent of Lamborghini’s strong Q3 results and record margins in the hybrid era—parked outside a modern building.

By Khris Bharath – November 03, 2025

Lamborghini Posts Strong Q3 Results: Defies Global Headwi...

Automobili Lamborghini just wrapped up its third quarter of 2025, and despite global headwinds, the numbers show a company firing on all cylinders. Building on Lamborghini’s Q1 and record H1 results, the first nine months of 2025 saw the Sant’Agata-based marque deliver 8,140 cars worldwide, generating roughly €2.41 billion ($2.77 billion) in revenue and €592 million ($681.3 million) in operating profit, with profitability at 24.6%. Those figures are slightly down from last year, yet Lamborghini claims it is among the most profitable performance brands in the world. Europe, the Middle East, and Africa remain the strongest regions with 3,683 deliveries, while the Americas follow with 2,541 units. Asia-Pacific accounted for 1,916, showing balanced performance across markets. Even with tariff challenges in the U.S. “The results achieved this quarter confirm the strength of our industrial model and the consistency of our strategy, despite the unfavorable exchange rate trends and the impact of US tariff policies on our largest market. Our focus remains on consolidating our now fully hybrid range, while continuing to invest in innovation, quality, and brand value.” - CEO Stephan Winkelmann. CFO Paolo Poma also highlighted the Italian supercar maker’s robust order book, noting that global demand continues to exceed supply. The new Temerario, Lamborghini’s twin-turbo V8 hybrid supercar, has an order bank stretching roughly a year out. It will enter the market before the end of 2025, marking the final piece in Lamborghini’s electrified lineup puzzle. We had the chance to test the Huracán successor at Estoril in August. By Charles Bradley Lamborghini continues to strengthen its presence through brand experiences and product launches that cater directly to enthusiasts and collectors. The Lamborghini Fenomeno, which debuted at Monterey Car Week, showcased the V12 hybrid hypercar’s racing-inspired proportions and attention to detail. It highlighted how Centro Stile, Lamborghini’s in-house design studio, which coincidentally also turned 20 this year, continues to blend art and engineering. Collectors have taken notice, and the car’s entire 29-unit production run is already spoken for. With a solid financial foundation, a one-year order backlog, and a fully hybridized range made up to flagship V12 Revuelto, the Urus SE, and the Temerario, Lamborghini enters Q4 in a commanding position. While competitors chase volume, Lamborghini’s approach remains clear: fewer cars, higher margins, and stronger brand equity. View All Lamborghinis For Sale

By Tyler Rampersaud – March 17, 2022

Lamborghini's Record-Breaking 2021 Heralds An Electric Fu...

Lamborghini had a great 2021, but the future is even greater. With an operating income increase of nearly 50%, an operating margin of over 20%, and 8,405 cars delivered globally, an increase of 13% over 2020, Lamborghini showed wonderful improvement over the past year. This growth was enjoyed globally, as well, with delivery increasing in America and the Asia Pacific region by 14%, and in the EMEA (Europe, Middle East and Africa) region by 12%. Respectively, each region accounted for 34%, 27%, and 39% of total sales volume for Lamborghini. MUST READ: Check The Spec: 2020 Lamborghini Sián FKP 37 in Arancio Atlas The Urus, being Lamborghini’s entry into the ever-popular luxury SUV segment, was the most popular with 5,021 global deliveries, followed by the Huracan with 2,586. The Huracan STO was a large factor in its sales figures this past year. The future, however, is where things start to look even better for Lamborghini. Just months on the horizon, Lamborghini plans to introduce two innovations each for the Huracan and Urus, and then kick off the transition away from gasoline-powered engines with the Aventador’s replacement starting in 2023. By 2024, the entire range will consist of hybrids, with the second half of the decade being the point at which Lamborghini will begin to transition to fully electric cars, starting with an electric model that will complement the hybrid lineup. All Lamborghinis For Sale Source: Lamborghini

By Gabriel Vega – January 12, 2022

Lamborghini Delivered 8,405 Vehicles in 2021 Marking Its ...

Lamborghini struck gold in 2021, marking its best sales year to date across all of its major markets. In total, the Italian carmaker managed to deliver 8,405 vehicles, a 13 percent increase over 2020's figures. Unsurprisingly, the family-friendly Urus SUV was the brand's top seller, accounting for 5,021 units delivered last year. However, the Huracán also saw a decent sales bump with 2,586 cars finding new homes. According to Lamborghini, the increase in sales for its V10 offering likely comes from the introduction of the track-ready STO. While it's at the end of its life cycle, the Aventador is still shifting units, with 798 new cars sold last year. Keen to strike while the iron is hot, the Italian carmaker also unveiled its plans to introduce at least four new products over the next 12 months. The keyword here is "products," denoting that we may not see four all-new vehicles. Instead, we may see current models such as the Urus receiving significant updates or special editions. What is likely coming down the pipeline is the Aventador's long-awaited successor as its final variants, the Ultimate and Countach LPI 800-4, should round up production sometime this year. The aforementioned STO also marks the end of the Huracán lineup, with a replacement slotted to arrive after its bigger V12 sibling sometime soon. While we don't know if these new models will offer forced induction of any kind, the Italian carmaker did confirm it will unveil its first hybridized production model sometime in 2023. From there, every vehicle the brand sells will feature some electrification as soon as 2024. Given the brand's recent announcement surrounding its latest sales figures, a significant refresh to its lineup could extend this trend considerably. Regardless, it seems there will be plenty to look forward to coming out of the Motor Valley over the coming years. All Lamborghinis For Sale

By Edward Jones – October 21, 2021

Lamborghini Sets Another Record For Deliveries in 2021

Nothing is slowing down Lamborghini's winning streak. Automobili Lamborghini has announced yet another record-breaking period in 2021, with this one being the first nine months. In that period of time, Lamborghini delivered 6,092 vehicles. That amount is up 23% when compared to the same period in 2020 and up 6% when compared to the first nine months in 2019. That second comparison is important because that was what many automakers are calling the "Pre-Covid Period." What's more, Lamborghini continues to have a positive outlook thanks to a strong order book. When it comes to regions that were seeing the most deliveries, it boils down to three different regions: the Americas, EMEA (Europe, the Middle East and Africa) and APAC (Asian Pacific). Deliveries in the Americas were up 25% (2,407 units) when compared to 2020, while EMEA was up 17% (2,622 units) and APAC up 28% (1873 units). As for models, the Urus remained strong with 4,085 units delivered, followed by the Huracan with 2,136 units and Aventador at 681 units. “The Lamborghini brand is in an extremely strong position, with a comprehensive and highly desirable model range across V10, V12 and the Urus Super SUV,“ said Chairman and CEO Stephan Winkelmann. “The company not only weathered the difficult climate of the last 18 months but consistently maintained its volume growth, which is testament to the strength of our product portfolio, the marque’s continuing appeal worldwide and our business strategy and dealer network. All Lamborghinis For Sale Source: Lamborghini

By Edward Jones – April 19, 2021

Bugatti and Lamborghini Set Record First Quarters

Stephan Winkelmann is unstoppable. Being both the President of Bugatti as well as the President and CEO of Automobili Lamborghini can't be easy, but Stephan Winkelmann is absolutely crushing it. Both brands, Bugatti and Lamborghini has just announced their first quarter numbers and both set records. First up is Bugatti, who actually had the best quarter in the company's entire history. In the first quarter of 2021, Bugatti delivered more vehicles than ever before, breaking all records and self-assigned targets. “It fills me with joy and pride that, despite the pandemic, we started the year very well and were able to take more orders than ever before. Even if face-to-face contact is still rare in 2021 and the number of digital meetings have increased, we were able to maintain a relationship and contact with our customers and friends of the brand, ”says Winkelmann. See All Bugattis For Sale Lamborghini also posted record-setting numbers that are truly astounding. In the first quarter of 2021, the Italian automaker delivered 2,422 cars which was an increase of 25% over the same period of 2020 and 22% higher than the first quarter of 2019. These figures make this the best first quarter ever for Lamborghini. Lamborghini notes that the Urus was their most popular model with 1382 deliveries, followed by the Huracan at 753 and Aventador at 287. "We have a very positive outlook ahead for this year, thanks to an order bank that has grown by 25% compared to the first quarter of 2020 and already covers nine months of production. We are ready to pursue the new objectives we have set and to respond concretely, with significant innovations, to the moment of extensive transformation that is affecting the automotive industry as a whole,” says Winkelmann. See All Lamborghinis For Sale

By Edward Jones – February 27, 2019

Lamborghini Launches Certified Pre-Owned Program

Lamborghini has just launched their new certified pre-owned program that will include pre-owned cars sold throughout their authorized dealers worldwide. It's called Selezione Lamborghini. This allows buyers of certified pre-owned Lamborghinis to sleep well knowing their car has gone through a rigorous process that includes checks and work that is done b y trained Lamborghini technicians using genuine Lamborghini parts. Here's the breakdown of what cars in this program will come with: Minimum 12-month warranty (Extendable up to 24 months) Covers parts and labor Includes roadside assistance Complementary six-month check Each supercar must be under 43,000 Miles and 84 months of use Urus must be under 62,000 miles and 120 months of use Vehicles must have undergone scheduled maintenance Must pass a list of 150 checksExterior, interior, mechanics, electronics, tires, rims and brakes. Cars undergo full diagnostic and road test before sold Selezione Lamborghini has already launched and it will make its way across the globe throughout 2019. view all lamborghinis for sale

By Andrew Nabors – July 19, 2018

Lamborghini Hits Production Milestones for Aventador and ...

When the Lamborghini Aventador first arrived, they told the world it would be limited to 4,000 examples. This was due to the molds for the body were only capable of being used 500 times before they wore out. But once the Aventador sales surpassed everyone's expectations, new molds were built. The Aventador and Huracan have no limits to ownership. If you have the cash, you can have your own Raging Bull.Lamborghini Smashes Six Month Sales RecordSo that is why every employee at the factory took time to celebrate 11,000 Huracans and 8,000 Aventadors so far. The press release last night shows an Aventador S Roadster in Grigio Telesto which was ordered by a customer in Japan. The Blue Nethuns Huracan Spyder was built for an Italian dealer. Sales for the 1st half of the year are up 11% YTD, with 2,327 cars finding their owners. Congratulations to Lamborghini on another production record and to our dealers who know the right place to advertise their inventory. Click the link below to find your Lamborghini and stay with us for all your exotic car news.Find Your Lamborghini Here

By Andrew Nabors – July 13, 2018

Lamborghini Smashes Six Month Sales Record

A massive factory in Sant'Agata Bolognese is turning out cars around the clock. That is because Lamborghini has posted the highest sales numbers of any six-month period in their history. It was announced in an Instagram post this morning, with the latest Aventador rolling off the assembly line. The sales numbers are only based on the Huracan and the Aventador, so the Urus is just icing on the cake.Bloomberg: Lamborghini Growing Every YearIn terms of age, this doesn't make sense. The Aventador has been in production since late 2011 and the Huracan has been with us since 2015. The average consumer would think demand would slow at this point, but many people forget a few things about the brand. Lamborghini never stops innovating. I drove an Aventador S through the crowded Milwaukee convention center to get to our booth.Nobody suspected I could weave between Mazda and Buick, but the rear wheel steering offers a smaller turning circle than your car. Visibility is also 100% better than the first Aventadors. Instead of the brutal ride offered in the earlier cars, the magnetic suspension soaks up any bumps in Strada (Street) mode. The Huracan is a daily driver for many. It has better visibility than any other coupe. Yes, I find it easier to drive and maneuver than a Camaro or a Civic.It also has 3rd generation magnetic ride and the fastest AWD system on the market. One final note, you won't be at the dealer. Both the Aventador and the Huracan have proven to be reliable. Because they don't suffer from short-sighted engineering, both cars hold their value better than most. You can even change your own oil without having to fork over your treasury notes. Congratulations to Automobili Lamborghini for keeping the raging bull as mean as ever.Find Your Lamborghini Here

By Edward Jones – March 19, 2018

Lamborghini Hits New Historic Landmarks

Lamborghini is still on a roll, achieving multiple new records according to a new press release from the automobile manufacturer. First, their worldwide sales in the fiscal year 2017 have increased by ten percent, going from 3,457 to 3,815 units. This makes 2017 the seventh consecutive year of sales growth. Even more impressive, their sales have almost tripled since 2010 (1,302). Another record is their turnover, which has exceeded one billion Euro for the first time in Lamborghini's history going from 906 million Euro to 1,009 million Euro -- increase of 11 percent. But why stop there with the good news! Lamborghini has increased their workforce from 1,415 employees to 1,600, an increase that was necessary for the production of the Urus.Lamborghini Huracans for Sale“Lamborghini realized another record year and we are once more outperforming our financial objectives," says Stefano Domenicali, Chairman and Chief Executive Officer of Automobili Lamborghini "This was achieved while mastering an unprecedented double challenge: preparing for new models in our super sports car range, while simultaneously doubling production capacities at our headquarters in Sant’Agata Bolognese, heralding a quantum leap in our product portfolio. This could not have been accomplished without our excellent team, which deserves all the credit.”

By Andrew Nabors – March 15, 2018

Bloomberg: Lamborghini Growing Every Year

Cars are sold on a global market, but the sales of exotic cars have other variables to consider. Bloomberg is covering the Geneva auto show from their financial perspective, and they spent a few minutes with Lamborghini's CEO Stefano Domenicali. A tariff on European cars has been proposed by the President, but Bloomberg doesn't seem to realize that people who have the means to afford nice cars are probably capable of paying a little extra to enjoy them.Lamborghini Celebrates the 10,000th HuracanNo matter where your allegiances lie on this subject, it is nice to see the continued growth of one of the world's most recognizable brands. Reporters make note that their booth is twice the size it was a year ago and Stefano says it is because the Urus represents a new segment and a new customer base for Lamborghini. They also bring up Ferrari's IPO in that it helped FCA, but something tells us VW is not keen on spinning off their most profitable brand. Cheers to everyone in Sant'Agata Bolognese for the continued success, and tell us what you think of this news in the comments below.Browse Lamborghini For Sale

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