The Lamborghini Fenomeno made headlines when it broke cover at Monterey Car Week back in August, and we were on site at The Quail to watch Sant’Agata’s latest flagship steal the spotlight. Limited to just 29 units, we knew about this upcoming V12-hybrid as early as June this year. The Fenomeno’s naturally-aspirated 6.5-liter V12, when combined with 3 electric motors, produces 1,065 horsepower, making it the most powerful Lamborghini ever.
However, the Fenomeno’s design is a highlight and is one that is now reaching beyond the road. Just last week at the Monaco Yacht Show, the Fenomeno’s sharp ethos carried into the Tecnomar speedboat, a reminder that Lamborghini design translates across several media.
Now, the story has taken another turn as Mitja Borkert, Design Director at Centro Stile Lamborghini, has shared fresh Fenomeno imagery on his Instagram account, giving us a preview and first-hand look at what each of the aforementioned 29 cars could look like.
The launch car featured Giallo Crius. Now, Borkert previewed three variations: The latest flavor shown features Bianco Monoceros, a crisp white shade that highlights the Fenomeno’s angular bodywork. A second concept that pops in Arancio Egon, which is a metallic orange that feels right at home in Lamborghini’s extroverted catalog. The third color is Blu Acrux, a cooler, stealthier (owing to the matte paint), and more measured, but no less aggressive finish.
Ad Personam, Lamborghini’s in-house personalization program, makes this possible. It has quietly become one of the Italian marque’s most powerful tools, as it allows you to go beyond just paint and stitching, by offering bespoke finishes, one-off materials, and design elements that make each commission unique. The Fenomeno takes that philosophy to the extreme, as every example is a blank canvas with endless permutations and combinations, and no two will be the same.
If you are one of the lucky few to have secured one of the 29 allocations, you’ll be commissioning something truly special and bespoke, further adding a layer of exclusivity. This is one of several key parameters considered in the lucrative collector and auction car market. Watch this space.
Source:@mitjaborkert
