Morgan

McLaren W1 First Drive: Ferocious Hypercar Transcends the Track

You know things are getting serious when McLaren rolls-out the ‘1’ suffix. The origin story is, of course, the very first road car McLaren ever built, the F1. Designed by visionary Formula 1 aerodynamicist and engineer Gordon Murray, it arrived in 1992 and rendered all other supercars obsolete. The tiny, lightweight F1 embraced carbon-fibre material technology, adopted a radical centre seat driving position with two passengers set back and either side and was powered by a 6.1-litre V12 engine from BMW that might as well have been passed down directly from the Gods. Game-changer? That doesn’t even come close to describing its impact, even if at the time sales didn’t come easy… The P1 was very different. Rather than a unique side project from the Formula 1 team, it was instead a statement piece for McLaren Automotive, a new road car division still in its infancy. It arrived in 2013 and was a wild-eyed showstopper. It traded the long-legged gait and supple suspension of the F1 for a weaponized hybrid system capable of delivering 903bhp and huge blue flames from its drainpipe exhaust. In Race mode, it lowered by 2-inches and its massive concave rear wing extended into the sky. The P1 was all about aerodynamic downforce, crazed acceleration and a snorting, angry soundtrack that mixed venomous twin-turbocharged V8 with the manic whirr of electric motors. Not so much a car as a force of nature. And now there’s this: The W1. It’s a true successor to the P1 with a similar brief and, on the face of it, it evolves rather than radically reinvents McLaren’s vision for the ultimate hypercar. This is not a criticism. How could it be when the result is this dramatic and has such staggering, other-worldly potential? The W1 has 1258bhp delivered to the rear wheels. It’s capable of 0-124 mph in 5.8-seconds, the quarter mile in 9.6-seconds at 167 mph and produces 2205lbs of downforce at 174 mph. The active aerodynamics – particularly a rear wing that extends way out beyond the rear of the car – are pure performance art and deliver massive aerodynamic efficiency. The result, aside from looking extremely cool, is that the W1 is McLaren’s fastest road car around a racetrack. Ever. Their benchmark circuit is the breath-taking Handling Track at the Nardo proving ground in southern Italy, where the W1 beats their previous benchmark, the flyweight McLaren Senna, by three seconds per lap. Or “a lifetime” as they call it in racing. Maybe two lifetimes! Core to the W1’s performance is the new ‘Aerocell’ carbon fibre tub. With integrated seats and a raised footwell to allow for inboard pushrod-operated front suspension – which in turn gives air a clean path to the huge underbody diffuser – it’s light, stiff, space efficient and has been instrumental in McLaren realising a full ground-effect concept. Just like last year’s F1 cars, which were the fastest ever made. There is also an active front wing and the aforementioned complex rear wing dubbed ‘Active Long Tail’. All of which is very admirable. But the ‘anhedral’ or gullwing doors and the fantastically shirnked-wrapped feel to the minimalist, highly-focussed interior are a pretty good side effect. The W1 feels special. Those fixed seats are perhaps a shade more upright than expected, and the driving position is less obviously racecar than, for example, the Aston Martin Valhalla or Ferrari F80. However, once you’ve adjusted the pedals (they move on a slider) and the delicate, slim-rimmed and alcantara-trimmed steering wheel, there’s an overwhelming sense of purpose. The cabin is so tightly tailored and imparts a sense of lightness and agility before you so much as start the all-new 4.0-litre twin-turbocharged V8 engine, which makes 916bhp all on its own and revs to 9200rpm. Reach up to a roof-mounted control panel to find the starter button. Maybe this fighter plane trope is a little corny, but somehow you feel thrilled rather than manipulated. The W1 has a sense of humour as well as all that motorsport-derived sophistication. There’s a short delay, but when the engine does fire it’s instant – as the high-powered hybrid system negates the need for an old-school starter motor. A sharp flare of revs tells you that this engine is hyper-responsive and angry. On some deep level your brain and body have been sent all the signals required to prepare for something new and intense. Ahead of us, an empty Mugello racetrack, so press and hold the blue button next to the red starter to select Race mode. The centre display graphic shows the W1’s transformation in real time as it lowers by 37mm at the front and 17mm at the rear whilst simultaneously undocking all that active aero goodness. Race mode is not road legal and is geo-locked. You can show your friends and neighbours the aero dance, but it won’t allow you to select a gear to actually drive unless you’re at a circuit. Incidentally, the rocker switches either side of the display binnacle allow further options now: Toggle up the Handling control on the left for Race+ (for F1-spec super smooth tracks) or stick to Race for gnarlier ones. On the right toggle select ‘GP’ for sustained performance over a stint or ‘Sprint’ to unleash all 1258bhp for a time attack. There’s also a DRS and Boost function on the steering wheel. But I guarantee you won’t have the mental capacity to use them… Exit the pitlane, pin the throttle and W1 takes maybe a millisecond or two to gather its might (the gearing stretches to around 60mph in first, nearly 100mph in second, primarily to aid traction), but then lunges at the first turn with incredible ferocity. It instantly feels light, almost like inertia is no longer a thing. McLaren really does prize lightweight engineering, and at 3084lbs (dry) the W1 has a 278lbs advantage over the Ferrari F80. Plus, Ferrari uses figures for cars fitted with every single carbon fibre option. In reality, the gap is probably wider still. The impression of agility and stunning control continues as the track is unravelled at startling pace. The electric motor mounted to the side of the new 8-speed dual-clutch transmission is good for 342bhp and 324lb ft and it boosts any low rev lethargy the new flat-plane crank V8 might have (spoiler alert: It doesn’t appear to have any), so the W1 just feels massively, almost impossibly powerful at any revs. Even so, there’s real reward for wringing it out to 9200rpm and the power curve feels superheated but organic, too. In Race mode the steering – still hydraulically powered – has less assistance and it is noticeably heavier than other McLarens. However, that resistance is welcome as it gives you something to push against and imparts so much information about the front grip level. New Pirelli Trofeo RS tyres with a bigger front footprint than P1 or Senna really help. The front-end feels incredibly secure and the rear-axle follows with perfectly-aligned precision. The whole car feels super-stiff, completely locked into the surface and inspires confidence, but there’s an inherent agility and adjustability that means you’re quickly confident to push at its limits and really impose yourself on the chassis. It’s such a complex car but the driving experience is intuitive, and the driver feels a key contributor rather than just amazed (or terrified) observer, holding on for dear life. Every dynamic ingredient really is shockingly effective and yet has a subtlety and lightness of touch. From that delicious steering to the incredible brakes, the W1 just feels so mission-focussed, so hooked-up. Only the new 8-speed gearbox is a slightly disappointment. It’s fast and punchy, but after the scintillating energy of the Ferrari F80 ’box it feels competent rather than inspired. Other quibbles – it’s okay to quibble when the starting price is $2.1-million before tax and destination charge. Well, that new twin-turbocharged V8 sounds tightly wound and aggressive but if you have a P1 tucked in the garage you’ll miss the snorting, Darth Vader-style soundscape and all the drama that goes with it. Ferrari does this better, too. The F80 sounds deathly dull from the outside but is a riot of turbochargers, electric motors and all sorts of mechanical fury within the cockpit. Even so, the W1 is wildly entertaining on track, and the rear-drive configuration makes it more of a challenge and more satisfying than the F80 when chasing lap times or just sliding around for fun. In the Ferrari, you must second-guess what the front e-axle might do, whereas in the W1 it’s all on you. There are plenty of tools to help, including the ingenious Variable Drift Control, but somehow the W1 is more heroic. Or at least fools you into feeling more heroic – which is surely the point! On the road? Nimble, loaded with feel and sublime response. The ride is noticeably tougher than, say, a 750S but the control is ramped-up too, and with a bit more speed the whole car finds a delicious rhythm. Sport mode for the drivetrain brings some nice turbo whooshes and chirps, but the noise remains high-quality rather than extreme excitement. It is perhaps the one area the W1 feels just a little too tame. Of course, there’s nothing tame about the raw performance… which is genuinely shocking and literally hurts your neck muscles after a few hours. How McLaren has given the W1 such immense traction through just two driven wheels is beyond me. So, is it worthy of that ‘1’? I think so. Perhaps we won’t be talking about $25-million auction results for the W1 in 30 years from now, as we are for the F1. Perhaps it doesn’t quite have the amazing presence and jaw-dropping star quality of the simply gorgeous P1. But it is such an intense experience and the way it marries stunning track performance with delicate poise and entertainment on normal roads is something akin to magic. Maybe not ‘the one’ but definitely a searing, outrageous addition to McLaren’s fiercest family line. Just 399 W1’s will be built and they’re all sold. I’m not surprised at all. View All McLarens For Sale Images: McLaren Automotive

A light blue Morgan Plus Four vintage-style convertible car drives along a winding mountain road with rocky hills in the background, celebrating Morgan’s 75th Anniversary.

By Tyler Rampersaud – October 08, 2025

Morgan Plus Four Celebrates 75th Anniversary

A charming sports car icon celebrates a diamond anniversary. Morgan Motor Company is known for its classic-inspired sports cars with vintage charm and timeless driving pleasure. However, the Plus Four, one of the most important and iconic models from Morgan, is celebrating its 75th anniversary this year. First unveiled in 1950, the Plus Four is one of the longest-running nameplates in the automotive industry, and it’s always represented lightweight, driver-focused fun with traditional coachbuilding techniques and modern engineering excellence. In addition to being known as a unique, classic-inspired sports car icon, the Morgan Plus Four, previously stylized as Plus 4, is also known for its unique configurations and vast palette of choices for its finishes. Accordingly, Morgan is celebrating the anniversary of the Plus Four by offering its customers the next 75 unique Plus Four configurations any choice of exterior color, interior leather color, carpet, hood, and wing beading. To commemorate the special configurations, each of those cars will feature a special 75-year rear badge, and pricing will start at £75,000 in the UK. Towards the beginning of its legacy, the Morgan Plus 4 achieved an important class victory at the 1962 24 Hours of Le Mans, helping kick off decades of legacy, pedigree, and celebration for the sports car icon. Today, the CX-generation Morgan Plus Four features a BMW turbocharged 2.0-liter four-cylinder engine, keeping the tradition of the original’s two-liter four-cylinder engine, but now with various driving modes and modern engineering innovations. A nearly limitless palette of colors and finishes means that, in addition to driving excellence and fun, owners can enjoy personal expression and tailored luxury with the Morgan Plus Four, which has remained one of the most charming sports car icons in the automotive industry for an incredible 75 years. View All Morgan For Sale Image Source: Morgan Motor Company

By Khris Bharath – September 11, 2025

Morgan Plus Four to Make East Coast Debut as Brand Expand...

The Morgan Motor Company, renowned for keeping the spirit of the quintessential British roadster alive in the modern age, is putting a spotlight on its American expansion this weekend. If you are enthusiastic about classic sports cars from across the pond and are in and around Long Island, this might be your best chance yet to experience the brand up close. On Saturday, September 13, Morgan will showcase the Plus Four and Super 3 at The Bridge IX in Bridgehampton, New York. The appearance will also mark the official East Coast debut of the Plus Four. Set to be hosted at The Bridge golf club, the event has become one of the most exclusive in the United States, with some of the rarest and most prominent vehicles in the world on display. The Plus Four carries one of Morgan’s longest-running nameplates, and this latest version shows why it continues to endure. Announced for the U.S. in November 2024, it began arriving at dealerships in spring 2025, making its American debut at Monterey Car Week last month. This latest expansion centers around Morgan Long Island, the company’s new dealership operated by Autosport Designs, Inc. Located just 30 miles east of New York City, it will provide both sales and after-sales support. For buyers in the region, this does away with the need to travel across the country to test drive or service a Morgan. Speaking about this development, Chief Marketing Officer of Morgan Motor Company, Toby Blyth, said, “It’s incredibly exciting for Morgan to return to The Bridge, an event that has established itself as a true celebration of automotive culture and design. It’s even more exciting to be here showcasing Plus Four for the first time on the East Coast, alongside Super 3, which made its U.S. debut at this event two years ago. We are equally proud to be working with Autosport Designs to establish Morgan Long Island, a partnership that reflects our commitment to growing Morgan’s presence in the United States. Tom Papadopoulos of Autosport Designs further emphasized the value of the collaboration: “We are proud to be working with such a special marque as Morgan to establish Morgan Long Island. For us, this represents not only the opportunity to bring Morgan’s distinctive range of sports cars to our region, but also to deliver the dedicated sales and aftersales service that customers deserve. As for the Plus Four itself, subtle but meaningful updates bring modern embellishments both inside and out. It continues to refine and build upon the car’s familiar old-school aesthetic. While the bespoke coach-built body with exquisite design details is are highlight of every Morgan, performance remains faithful to this sports car’s character with a BMW-sourced 2.0-liter turbocharged four-cylinder that produces 255 horsepower and 258 pound-feet of torque that either pairs with the 6-speed manual (not available in the U.S.) or a ZF-8-speed automatic. Performance is brisk with the dash to 62 mph in 4.8 seconds and a top speed of 149 mph, in a package that tips the scales at just 2,233 pounds. Suspension updates improve ride quality, and for more spirited drivers, an optional Dynamic Handling Pack developed with Nitron introduces adjustable dampers, springs, and a rear anti-roll bar. These changes make the latest Plus Four the sharpest yet without losing its analog soul. Also, Morgan’s boutique nature sets it apart from rivals. Where other marques like TVR and Wiesmann also tried to tap into this old-school meets modern space, neither achieved Morgan’s longevity. With only a handful of U.S. outlets and production limited to a few hundred cars annually, Morgan’s exclusivity remains intact. That scarcity, combined with its evolving design and engineering, has carved out a loyal following that continues to grow. With orders already being placed for deliveries slated for spring 2026, the Long Island location is coming online at a pivotal moment for the British marque. Apart from the flagship SuperSport, the Plus Four and Super 3 complete the lineup. The company’s expansion will ensure more American enthusiasts will have access to the Morgan brand. View All Morgans For Sale Images: Morgan Motor Company

By Tyler Rampersaud – March 11, 2025

Morgan Unveils The Supersport As Its New Flagship

A new flagship takes the throne at Morgan. Known among automotive enthusiasts for its unique sports cars that features a vintage-inspired design with traditional craftsmanship and materials, Morgan Motor Company is a niche icon in the realm of British automotive manufacturers. For years, Morgan’s flagship was the Plus Six, but this year, the model has been discontinued, with a new flagship promised from the historic manufacturer to be given a new platform and an intensely refreshed design. That new flagship is the new Morgan Supersport, and while it still sports the signature classic, vintage-inspired charm Morgan is known for, the new car is being billed as “a Morgan flagship for the 21st century.” Built on a new platform, called the CXV aluminum platform, the new Supersport boasts increased torsional rigidity, as well as new and improved steering and suspension solutions. Preserving the analog feeling of Morgan’s signature lineup of sports cars, the new platform modernizes the brand’s cherished sense of driving pleasure. Luxury is combined with classic charm in the new Morgan Supersport, with the new car boasting an increased degree of usability. This includes features like an interchangeable carbon fiber hard top with a mohair folding soft-top, as well as Bluetooth connectivity, hands-free calling, wireless phone charging, and an audio system courtesy of Sennheiser. Along with that, the new Morgan Supersport is the first Morgan to have a trunk in over a decade, allowing for long trips with luggage and cargo capacity. Powered by BMW’s B58 TwinPower Turbo inline 6 engine, the new Morgan Supersport develops a hearty 335 horsepower, which is sent to the rear wheels through a ZF eight-speed automatic transmission. With the Supersport, Morgan continues a 25-year partnership with BMW that began with the Aero 8 in 2000. The lightweight construction, combined with improved aerodynamic efficiency, an optional Dynamic Handling Pack featuring adjustable dampers and an optional limited slip differential offer a driving experience that thrills despite the quaint looks of the Morgan Supersport. Made with what Morgan calls “21st Century Coachbuilding,” the new Morgan Supersport features the same design cues and silhouettes that an enthusiast would expect a Morgan to, while the design becomes more minimalistic, clean, and somehow modern. Despite this, the same traditional techniques that Morgan has cherished are preserved, like the ash wood frame that the aluminum body is built upon, and the traditionally upholstered Scottish leather that is used inside. Sustainability is also a focus, with 60 percent of the aluminum on the body and in the chassis being recycled, and the leather being a byproduct of the food and agricultural industry. With the new Supersport as its flagship, the classic appeal of Morgan adapts and evolves into a rapidly futurizing automotive landscape. View All Morgans For Sale Image Source: Morgan Motor Company

A vintage-style car with camouflage paint drives on a country road lined with leafless trees.

By Tyler Rampersaud – January 30, 2025

Morgan Teases New Flagship Model

Morgan prepares to enter a new era with an upcoming flagship. Known for its traditional craftsmanship, as well as its vintage-inspired design cues, Morgan has a compelling lineup vehicles that are celebrated among enthusiasts for their uniqueness and driver-focused appeal. However, Morgan is on the cusp of entering a new era as a manufacturer of classic-inspired British sports cars, as it recently announced the discontinuation of its iconic Plus Six flagship, which will be capped off by an exclusive run of Plus Six Pinnacle special edition examples. However, while it won’t be a direct replacement or successor to the Plus Six, the new Morgan performance flagship is on the horizon, with the model and the new platform that underpins it in the final stages of development, with a targeted launch for spring. The new model will be based on a new “CXV” platform, and it will be powered by a BMW-derived six-cylinder turbocharged engine. While the design of the new flagship has not been fully revealed yet, the new Morgan flagship promises to retain the antique-inspired charm and signature design characteristics of Morgan’s cherished lineup. Slated to be positioned at the top of the Morgan lineup like the Plus Six was before it, the new Morgan flagship is a new chapter for a storied British manufacturer. View All Morgans For Sale Image Source: Morgan

A classic green Morgan convertible car with brown leather seats, wire wheels, and a vintage design, the Plus Four is elegantly displayed in a studio setting.

By Tyler Rampersaud – November 07, 2024

Morgan Announces Plus Four Availability In The US

It’s been a long time since a four-wheeled Morgan was available in the US. Morgan is known for its classic-inspired British sports cars, made with old-school techniques, an antique aesthetic, luxurious materials, and fun-to-drive character. However, American Morgan customers have recently only been able to get their hands on the three-wheeled Morgan models, but after a homologation process that entailed five years, Morgan is now proudly announcing that its four-wheeled Plus Four model is now available in the United States. The introduction of the Plus Four to the US market marks the fist time that a four-wheeled Morgan has been available in the states since 2005, and it is available to order through 12 Morgan dealerships across the country. The latest Morgan Plus Four is based on CX-Generation aluminium platform, combining the latest innovation and engineering with classic-inspired artisan craftsmanship. Powered by a BMW-derived 2.0-liter engine with a ZF 8-speed automatic transmission, the latest Morgan Plus Four is the latest evolution of Morgan’s longest-running nameplate, with the first Plus Four being introduced in 1950. For the United States, the new Morgan Plus Four is a left-hand drive model. Morgan’s “Bespoke As Standard” configurability gives customers a wide array of colors and finishes to equip the new Plus Four with, which carries a starting MSRP of $84,995. View All Morgan Plus Four For Sale Image Source: Morgan Motor Company

A classic-style black convertible, the 1-of-30 Plus Six Pinnacle by Morgan Sends Off, features a tan interior and is elegantly showcased under dramatic lighting against a dark background.

By Tyler Rampersaud – October 23, 2024

Morgan Sends Off Plus Six With New 1-of-30 Plus Six Pinnacle

Morgan ends an era with a limited-edition creation. Known for its vintage-inspired sports cars with traditional craftsmanship and old-school aesthetics, Morgan is responsible for making some of the most intriguing vehicles in the world. Its current flagship, the Plus Six, is being sent off with a new limited-edition version. Production of the Plus Six will end in early 2025, and the Plus Six Pinnacle will be the limited-edition grand finale of the model. Only 30 examples of the new Morgan Plus Six Pinnacle will be made, and each will be bespoke, with three interior configurations featuring Bridge of Weir leather, including a light beige, a blue, and a dark brown. The interior will also feature special stitching, quilting patterns, and teak wood veneers similar to those seen in the Midsummer. Its design is meant to be both elegant and neutral, allowing for any exterior color to look beautiful on its classically styled body. Named the “Pinnacle,” the new Plus Six Pinnacle represents the greatest expression of Morgan’s historic lineup of classic-shaped, powerful Morgan sports cars. Starting with the Plus 8, which boasted a V8 in 1968, the lineage of classic-styled Morgan sports cars is a cherished chapter in automotive history. With the Plus Six bowing out, Morgan is set to reveal a new brand flagship model soon. View All Morgans For Sale Image Source: Morgan Motor Company

By Tyler Rampersaud – October 07, 2024

Morgan Completes First Two 1-of-50 Midsummer Builds

Morgan’s stunning new creation hits the road. In collaboration with the legendary design house Pininfarina, Morgan recently unveiled a new creation: the Midsummer, a stunning sports car barchetta with all the features that make Morgan an iconic name within the automotive industry: vintage-inspired styling, traditional artisan craftsmanship, and timeless elegance. Limited to just 50 examples, each Morgan Midsummer will be a bespoke creation, meant to be cherished within collections of exotic and luxury cars as a unique and artistic statement of automotive excellence. Showing off the first examples of that, Morgan Motor Company is proudly announcing that the first two examples of the Midsummer have been completed, destined for custodians in Germany and the UK. Each Midsummer client has the opportunity to create their bespoke configuration for the car with Morgan’s design team, and as such, the first two builds are beautiful, unique statements. As such, the first example features the same paint color as the one with which Morgan launched the Midsummer, while the other example is finished with a two-tone blue exterior, with a matching blue interior. With the first two of the 50 examples of the collector-grade masterpiece completed, Morgan has officially brought the Midsummer to fruitision, as a stunning collision of British and Italian automotive heritage, luxury, exclusivity and design. View All Luxury And Exotic Cars For Sale

By Jordan Aquistapace – July 02, 2024

Morgan Motor Company x UNIMATIC Debut Its New Modello Due...

Morgan Motor Company stands out as a pioneer in the automotive industry by masterfully blending state-of-the-art characteristics with the timeless look and feel of early-era automobiles, much like the luxury watchmakers who honor the classics with refined, contemporary renditions that captivate collectors and enthusiasts. Morgan and the horologists at UNIMATIC have teamed up to create the Modello Due U2-MMC, a limited-edition watch that perfectly marries Morgan's historic involvement with UNIMATIC's modern watchmaking. The watch features a sporty blue glossy soleil dial, cool grey trims, and phantom hands. A copper-finished reverse lollipop second hand adds a unique touch. The U2-MMC is paired with two luxurious leather straps, reflecting the bespoke craftsmanship found in Morgan's sports cars. The core strap is made from biscuit pebble leather, while the additional strap comes in black pebble leather. Both straps are crafted from the same premium leather used in Morgan's Super 3, Plus Four, and Plus Six interiors. Stainless steel brushed hardware, signed by UNIMATIC, completes the fuel-driven design. Adding to its charm, the caseback of the Modello Due U2-MMC is engraved with "Seek the road less traveled," capturing Morgan's adventurous spirit. With a durable stainless-steel case, 2mm thick caseback, and water resistance up to 30 atm, this watch is built to last just like its automotive counterpart. Inside, the NH35A automatic movement guarantees precise timing, offering a 41-hour power reserve. The Modello Due U2-MMC is now available for purchase from the Morgan Motor Company online shop. View all luxury watches for sale on duPont REGISTRY Discovery by clicking the link below. View All Luxury Watches For Sale View this post on Instagram A post shared by duPont REGISTRY Discovery (@dupontregistry_discovery) Source: Morgan Motor Company

By Tyler Rampersaud – May 16, 2024

Morgan x Pininfarina Reveal The New 1-of-50 Midsummer

British and Italian automotive history come together beautifully. Morgan and Pininfarina are both iconic names in automotive design. The former is known for its sports cars that boast vintage-inspired design, silhouettes, and craftsmanship, and the latter for its extensive portfolio of automotive design masterpieces that have come to define the drama and allure of Italian cars. Morgan and Pininfarina celebrate their combined design heritage and pedigree by unveiling the new Midsummer. The exclusive limited-edition performance car pays homage to coachbuilding and simple driving pleasure. With only 50 examples of the Midsummer set to be built, the car exemplifies Morgan’s desire to create exclusive runs of limited-edition vehicles, and its craftsmanship is a testament to that ambition. Honoring the rich histories of both Pininfarina and Morgan are its barchetta silhouette and signature anachronistic Morgan aesthetic. However, cutting-edge engineering and technology are also part of the Midsummer’s splendor. This includes a lightweight 19-inch forged wheel weighing only 22 pounds (the target dry weight is only 2,205 pounds), Michelin Pilot Sport 5 tires, Morgan’s latest CX bonded aluminum platform, and more. Powered by a turbocharged six-cylinder engine mated to an eight-speed automatic transmission, the Midsummer is the product of what is called “21st-century Coachbuilding.” It involved using hand-beaten aluminum body panels that took over 250 hours to create and the extensive use of CAD software. A signature Morgan staple is the use of wood in automotive construction, which is visibly present in the new Midsummer. Unlike in other Morgan cars, where it is typically veiled by an aluminum body, the vehicle uses beautifully sculpted teak wood to create a shoulder line and other details. Comprised of 0.6-millimeter-thick layers, the nine teak wood sections take over 30 hours to craft. The name Midsummer evokes the perfect season for driving the new barchetta vehicle. Its open top and lack of a windshield allow the driver to enjoy the height of summer in a thrilling driving experience. However, it is also named after Midsummer Hill, a geographic location very close to Morgan's home and integral to the manufacturer’s history, which dates back over 115 years. Being a joint coachbuilding effort between two of the automotive world’s most historic and revered names, Morgan and Pininfarina’s new Midsummer is the first-ever car to feature a new moniker from Pininfarina, Pininfarina Fuoriserie, which highlights its exclusivity and elevates it from Pininfarina’s typical “Designed by Pininfarina” designation. All 50 examples of the new Midsummer have been sold to clients, each of whom will have the exclusive opportunity to design their car in close collaboration with Morgan as a true one-off creation. Celebrating 115 years, production on the new Midsummer is set to begin in 2024 and end in 2025, with the public debut of the bespoke vehicle set to take place at another historic and iconic automotive venue: the 2024 Goodwood Festival of Speed. View All Morgans For Sale Image Source: Morgan Motor Company

By Jordan Aquistapace – December 06, 2023

Morgan Motor Company Unveils Its Electric Future With XP-1

Morgan Motor Company is charting a new course towards electrification with the unveiling of its experimental prototype, the XP-1. This developmental sports car marks a significant step in Morgan's journey to create its first production electric models. Developed by Morgan’s engineering team in Malvern, Worcestershire, XP-1 is based on the Super 3’s aluminium platform and serves as inspiration for electric vehicle (EV) technologies. Over the past 12 months, the XP-1 has evolved from concept to reality, embodying Morgan's vision for an electrified future without sacrificing the driving essence it’s renowned for. Though not intended for production, XP-1 is pivotal in advancing driving characterization, powertrain development, EV expertise, and testing new features. The thorough 18-24 month testing program will continuously refine and evolve XP-1, adding cutting-edge technology and innovative features. Representing Morgan's leap into electric powertrains, XP-1 features a bespoke combination of battery, motor, and inverter. This allows the engineers complete control over throttle calibrations and regeneration levels at different speeds. An in-house developed full vehicle toolchain aids in selecting suitable components, ensuring compatibility and suitability for both XP-1 and future models. A key focus for Morgan is maintaining the lightweight DNA that has defined the brand for 114 years.The prototype is equipped with fast charging capabilities through the Combined Charging System (CCS) and features bi-directional charging. Additionally, XP-1 introduces new elements like an electronic park brake (EPB) and experiments with aerodynamics, achieving a 33% reduction in drag coefficient. Its bespoke interior display allows for user interface experimentation, providing valuable insights for future sports car designs. As Morgan prepares for its electric era, extensive workforce training and infrastructure adaptation are underway. Embracing EV production techniques and high voltage systems handling is crucial for the brand's transition. As this prototype evolves, Morgan invites its community to join in this electrifying journey. Source: Morgan Motor Company

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