


The switch from paint to vinyl happened for reasons that had nothing to do with taste. Sponsorships started changing year to year, sometimes race to race. A car that needs new logos every season (or race to race like the Ferrari) is a car that needs a painter every season, ten hours a side. Vinyl "fixed" that. Print it tonight, stick it on in the morning, peel it off when the check stops coming. Cheap and easy, and soulless, which more often than not probably suits most of the companies advertised. Out on the street the same thing happened to storefronts, where five to eight years of California sun is about what a printed sign gets before it wants doing again, so rebranding became a schedule rather than a decision.
Plenty are still legible over businesses that closed decades ago. "It even outlasted the business," Clayton says. It happens on cars too. There's a Holman-Moody Torino that turns up at Road America in the Pepsi livery it was painted with all those decades ago. Show Clayton a picture of it and what he wants to do is paint one. The Competition Proven logo on the fender, in the exact spot it always sat. He sees the hesitation on cars that ought to know better, historic racers turning up at vintage races in vinyl. Some of that is owners who assume that's how it was always done. The rest is the guys who bought the car as an asset and are scared of it.

He's near the end of something that started two years before he showed up, and he knows it. "There would not be that car to put some numbers on if it weren't for the thousands of hours that they've already put into that," he says. Somewhere back in 1956 a man he'll never meet did the same job on the same door. "I'm trying to figure out his thought process on it and put myself in his shoes and replicate his work literally."
Last August in the paddock at the Rolex Reunion at Laguna Seca he was putting final touches on a car with hoods open around him and a race coming. Some guy in the 50s or 60s adding a number to a door two hours before the flag. "The good old days are not the past" he says. "It's still happening right now and I'm getting to live it out."
Photography by Paolo Lekai

A few weeks after the paint dried, the 500 TR went to Pebble Beach and came home with the Enzo Ferrari Trophy. The judges hand it to one Ferrari on the lawn each year, the one they figure the old man would have picked. It was the 75th running of the Concours, and Ferrari was the featured marque, so there was no shortage of candidates. The car that won wore a number 6 that a man in South San Francisco painted on by hand.