The second collaboration between BMW and Kith is here.
Better yet, it’s electric. As BMW celebrates the 50th anniversary of its M division and looks forward to the future of its luxury and performance, the brand collaborates with famed fashion and lifestyle brand Kith for the second time, this time through an exclusive BMW i4 M50. The car, designed by Kith founder Ronnie Fieg, who himself is a BMW fan, features a color called Kith Vitality Green, with an interior finished in BMW Individual Caramel Merino leather.
In addition, the car celebrates a car from the beginning of BMW M’s history 50 years ago, the BMW 1602, which during the 1972 Munich Olympics. The car hs been converted into an electric car and finished in the same Kith Vitality Green. Only 7 of these incredible special BMW i4 M50 cars will be available for the public, with just one being auctioned to a global public audience. Along with the special vehicles being created, a 51-piece lifestyle collection has also been created inspired by the colors in the cars, and it’s available in stores and online for sale.