A music icon experiences the sounds of the new Lotus Eletre.
As a manufacturer, Lotus has undergone what is nothing short of a radical transformation. Known by enthusiasts across the world for decades as a cult favorite for agile, thrilling, lightweight, and track-ready sports cars, Lotus’ renaissance as a manufacturer of electric luxury performance cars is in full swing. With the announcement of the incredible Evija hypercar, as well as the Emeya grand tourer, the Eletre is Lotus’ first-ever SUV, and with a modern, innovative approach to luxury, the new model is like no Lotus before.
One of the Eletre’s greatest highlights is the inclusion of an advanced KEF audio system, and experiencing it in its full glory is someone who cares deeply about sound and music: Benji B. The famed radio presenter, DJ and producer is prolific in the music and fashion world, and is known for his appreciation and expertise when it comes to music and style, which makes him tough to please when it comes to an electric luxury SUV and its premium audio system.
However, along with its KEF audio system, the Lotus Eletre boasts an incredible blend of style, sumptuous finishes, futuristic design, innovative technology, and of course, Lotus’ signature agile and nimble approach to automotive performance. With these aspects in tandem, the new Lotus Eletre is sure to prove itself not only to Benji B, but to the luxury performance SUV world that it’s the future of luxury, style, performance, and practicality in one.
