Two design icons converge on the iconic Rodeo Drive.
Automobili Pininfarina is known not only for its incredibly powerful and innovative Battista hypercar, but also for its heritage that chronicles some of the world’s greatest automotive designs and beautiful creations. The same can be said about the House of Bijan, the iconic Rodeo Drive, Beverly Hills bastion of design and luxury, known for an unmistakable aesthetic and a long list of high-profile clients.
Recently, O’Gara Coach and Automobili Pininfarina Beverly Hills held a content creation contest, starring the Pininfarina Battista and the House of Bijan, and announced automotive photographer Alan Uriarte as the winner. The stunning photos of the hypercar proudly display the iconic House of Bijan, with the hypercar shown in front in a matching shade of the House’s signature yellow.
The content creation contest was held as part of the Pininfarina Battista hyper-GT’s Southern California tour, through which the innovation, design, luxury, and performance of the incredible new hypercar will be shown off throughout the iconic region. With its presence in front of the House of Bijan on Rodeo Drive, Automobili Pininfarina Beverly Hills and O’Gara Coach brought two design icons together, in both the fashion and automotive worlds.