On the glitzy Rodeo Drive, the stunning electric hypercar will be front and center.
Rodeo Drive in Beverly Hills, California is synonymous with the highest of luxury fashion and design, and when it comes to design in the automotive world, Pininfarina is one of the most preeminent names in the world. Automobili Pininfarina’s new Battista hypercar, however, represents the future of the Pininfarina name, with futuristic electric power and record-breaking performance ability.
To celebrate the Pininfarina Battista’s excellence, Automobili Pininfarina Beverly Hills, powered by O’Gara Coach, has announced a new Content Creation Contest, set to take place on Rodeo Drive with the Battista front and center on November 4. The new post on Instagram invites content creators to visit the car on Rodeo Drive and create their best work, all for a prize that is yet to be announced.
Full details regarding the contest are set to be revealed the day before the contest, on November 3, including the prize, rules, and the specific location, with details coming from O’Gara Coach and Automobili Pininfarina Beverly Hills on Instagram.
With the post featuring the hashtag “#houseofbijan,” and the car featured in the post sporting yellow paintwork, a color iconic to Bijan’s legacy and featured on his famous Rolls-Royce Phantom Drophead Coupe, there is a hint that the contest may take place at the iconic Bijan boutique, which is located on Rodeo Drive.
Despite little being revealed about it as of yet, the anticipation and possibilities of this contest are exciting, in no small part due to the fact that it combines the pinnacle of luxury, design, innovation, and the record-breaking performance and exclusivity of the Automobili Pininfarina Battista hypercar.