Lamborghini’s new supercar helps tell a heartwarming story.
Even though it was only revealed this year, the new Lamborghini Huracan Tecnica is quite a celebrated and attractive addition to the Huracan lineup, which combines the Huracan’s striking style and everyday luxury and comfort with the formidable power of the more track-focused and ruthless Huracan STO that has wowed enthusiasts all over the world with its incredible performance. The new Huracan Tecnica is the star of this year’s Holiday video from Lamborghini, as it uses its undeniable style to act as an influencer of sorts.
In the video, a young man sees that a barbershop he visited frequently as a child is closing, and chooses to use social media to take a picture with the Huracan and the barbershop in the background and post it. As a result, throngs of people like him flock to the Huracan Tecnica parked outside, and visit the barbershop, and eventually, he does, as well. At the end of the day, the barbershop no longer needs to close. Lamborghini says that the message of the video is that the future cannot exist without the past, and as it spent the past year honoring and celebrating its history as it closes a very long chapter of “pure” naturally aspirated V12 and V10-powered supercars to open a new one, the same goes for the Lamborghini brand. As the year comes to a close, Lamborghini wishes us car enthusiasts a happy Huracan holiday.