The reveal of the Cadillac Celestiq marked a bold new chapter for the century-old luxury brand, as the new flagship electric model will be made in limited numbers as bespoke examples, seeking to recapture the golden-age glory of a Cadillac brand that created aspirational automotive masterpieces. With the production of the car happening for the first time in the building’s history at GM’s Global Technical Center, a new facility, the Cadillac House at Vanderbilt, will be built to offer Celestiq clients the car’s signature once-in-a-lifetime bespoke configuration experience.
Each car will be personally commissioned, and it’s at the Cadillac House at Vanderbilt, named after trailblazing female designer Suzanne Vanderbilt, where clients will be able to work with Cadillac’s team to choose finishes and curate the design of their all-electric ultra-luxury sedan. The building itself is historic, having originally served as Central Restaurant and winning an award from the American Institute of Architects in 1955. After that, the assembly of the car will take place at the new Artisan Center on GM’s campus, where a small team of craftspeople will hand-build each car. With the first examples expected to arrive in the spring of 2024, the Cadillac Celestiq is ready to make Cadillac’s next chapter its best one yet.