PUMA is continuing its fuel-driven relationship with BMW M Motorsport by announcing their latest collaboration, the 24H OF THRILLS Collection. Reflecting the essence of speed, power, and precision, this collection brings the exhilaration of GT and endurance racing into the world of everyday fashion. The 24H OF THRILLS is more than a collection, it’s a celebration of the enduring partnership between PUMA and BMW M Motorsport, beautifully blending motorsport innovation and urban style. This range captures the essence of motorsport, offering motorsport enthusiasts a stylish way to carry the thrill of the race with them wherever they go.
Key pieces in the collection include the BMW M Motorsport graphic hoodie and t-shirt, showcasing the cutting-edge technology and performance for which BMW M Motorsport is famous. Perfect for a day at the track or an evening out, these pieces are a bold statement for any motorsport enthusiast. The BMW M Motorsport Life crew neck sweater and pants offer a casual yet stylish option. Made from sustainable materials, each automotive-inspired piece in the collection emphasizes performance and comfort for a perfect fit.
The collection’s color palette includes PUMA Black, PUMA White, Cool Cobalt, Pro Blue, Pop Red, and the new seasonal Stone Gray. The stealthy tone embodies the dynamic spirit of BMW M Motorsport, providing a modern and sleek aesthetic. Experience the thrill of motorsport in your everyday wear with the 24H OF THRILLS Collection. Visit PUMA stores or shop PUMA’s website to discover this must-have collection from PUMA and BMW M Motorsport.
Sources: PUMA Motorsport