NEW TO THE GRID – NOVEMBER 2024
Jordan Bespoke x Senna | Official Licensed Product. Honouring Ayrton Senna – 30 Years On.
Jordan Bespoke is honoured to unveil its latest tribute to a racing legend – the Senna ‘85 Commemorative Collection, launched to coincide with the Brazilian Grand Prix, and in heartfelt memory of 30 years since Ayrton Senna’s passing. His spirit lives on, and Jordan Bespoke carries that legacy in everything it does.
Developed in close collaboration with Bianca Senna and Senna Brands, this launch extends the brand’s celebrated Racing Colours Collection, honouring the golden era of motorsport with elegance, integrity, and technical precision.
SENNA ‘85 – TWIN TECH CASE
Inspired by the iconic Team Lotus - Renault Type 97T and its legendary John Player Special livery, this refined case is crafted in Black Tuscan Performance Leather with Gold accent stitching — a nod to Senna’s breakout 1985 season.
This versatile piece functions as either a luxury Wash Bag or Tech Case, making it a staple for race weekends, travel, or daily use — always in motion, always in style.
FEATURES
- Dual-function: Wash Bag or compact Tech Case
- Rear palladium zip outer pocket for quick access on the move
- Signature Senna double 'S' logo on the top panel
- Finely woven silk Brazilian flag detail – a subtle homage to Ayrton’s unmistakable helmet design
UNIQUE INTERIOR – PRINTED QUILTED LINING
Inside, a bespoke printed quilted cotton lining captures a legendary moment from the 1985 European Grand Prix at Brands Hatch – a stunning photograph by the brand’s friend Steve Theodorou. That weekend, Senna claimed his sixth pole position of the season and finished second in the iconic Lotus-Renault 97T.
View the original print:
motorsportclassics.com/products/ayrton-senna-lotus-97t
MAKE IT TRULY YOURS
- Optional white roundel with race car black numbers
- Personalisation: initials, logos, chassis numbers, or registration embossing
- Bespoke linings and livery colour matching available
- Race Teams & Drivers: sponsor logos and team branding integrated by request
- Customers can also select their own race number, commemorating personal milestones or the car numbers of their own motorsport journeys.
CELEBRATING DETAIL, PASSION & PURPOSE
“Watching Ayrton drive in the 80s and early 90s was pure magic. His obsession with precision and collaboration with his engineers is something that continues to inspire us every day.”
– Simon Jordan, Founder & Creative Director
EXPLORE THE POSSIBILITIES. TRAVEL IN STYLE
With the Senna ‘85 Twin Tech Case, Jordan Bespoke continues to honour legends through craftsmanship, engineering, and style – a perfect balance of heritage and modern function.
