RUF’s incredible creation takes to the ice.
The I.C.E. St. Moritz’s 2025 iteration is officially underway, and it’s brought some of the world’s most desirable, exciting, and exclusive classic, luxury, and exotic cars to the frozen lake setting of St. Moritz, one of the world’s most luxurious and premier alpine ski destinations, to drive and be displayed in the unique climate and challenging terrain. One of the most interesting vehicles making an appearance at the event is the RUF Rodeo, RUF’s new off-road capable sports car.
Along with the unique off-road supercar being shown off at the I.C.E. with its incredible versatility and wide range of performance capabilities, the display it will be shown in is a unique experience, as well. Dubbed “Samigo Fuel 7500,” the display is an ‘80s-themed gas station with a restaurant and a nightclub that is meant to echo the nostalgia and recreate the era in which the original RUF CTR was born.
Already a unique automotive event taking place on the frozen lake setting of St. Moritz, this year’s I.C.E. St. Moritz features one of the most interesting new supercars on the market: the new off-road capable RUF Rodeo and its unique nostalgic display, bringing extra flair to the winter’s most anticipated automotive event.
Image Source: RUF
