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1-of-1 F.P. Journe Elégante Watch Raises $420K At Auction For Breast Cancer Research

by Jordan Aquistapace
March 6, 2024
in Watches
FP Main

F.P. Journe

A piece unique F.P.Journe watch fetches $420,000 at auction, with all proceeds supporting the Breast Cancer Research Foundation’s vital work.

In a stunning display of philanthropy and luxury horology, the Miami auction scene was shocked on March 2nd as a one-of-a-kind F.P.Journe élégante 48mm Titalyt watch went under the hammer at Phillips. After ten minutes of intense bidding between prominent collectors, the gavel fell at a jaw-dropping $420,000, shattering records for a non-diamond-set quartz timepiece and setting a new benchmark for any élégante model. The sale highlights a rare piece of horological art as part of F.P. Journe’s support for the Breast Cancer Research Foundation (BCRF), the world’s leading private funder of breast cancer research.

The auction, which dedicated 100% of the final sale price to BCRF, marks a substantial contribution to the fight against breast cancer. Donna McKay, BCRF’s President and CEO, expressed her gratitude towards F.P.Journe and Phillips for their dedication to bringing awareness to this cause and funding essential research. Isabella Proia of Phillips, who had the honor of auctioneering the sale, shared her pride in the collaboration with F.P. Journe for such a noble cause. This unique élégante model, commemorating the collection’s 10th anniversary, features a unique pink numeral “1” and a matching pink strap, signifying its role in supporting breast cancer research. View all luxury watches for sale on duPont REGISTRY Discovery by clicking the link below.

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Source: F.P. Journe

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