When most think of Ralph Lauren, they think of the luxury clothing brand that sports the iconic Polo logo. The collection has grown throughout time expanding its product offerings to new industries and ventures, such as the timepiece market. Ralph Lauren is proud to announce a new selection of automotive-inspired watches. The Ralph Lauren Automotive Collection is styled to incorporate past and present style using a blend of materials inspired by Ralph’s Bugatti Type 57SC Atlantic Coupe. The most noticeable feature of the watch is the gloss wood-style bezel, which is meant to symbolize the vintage steering wheel. Click any of the links below to shop the Ralph Lauren Automotive Collection timepieces.
Ralph Lauren Automotive Tourbillon
$62,500
A celebration of Ralph Lauren’s love of the open road, this distinctive watch features a rich amboyna burl wood bezel, which was inspired by the dashboard of Mr. Lauren’s 1938 Bugatti Type 57SC Atlantic Coupe.
Ralph Lauren 45mm Steel
$16,500
Meticulously crafted in Switzerland with a smoky sapphire case back, the striking timepiece bridges the worlds of high-performance automobiles and horology.
Ralph Lauren 39mm Steel
$15,400
The hand-cut amboyna burl wood dial emulates the legendary Bugatti’s steering wheel, while Super-LumiNova® Arabic numerals on the matte black dial evoke the dashboard’s gauges.
Ralph Lauren 39mm Chronometer Steel
$5,100
With a COSC-certified movement, the finely engineered stainless steel design embodies Mr. Lauren’s passion for the open road.