Every year at LVMH Watch Week, the top brands in the luxury watch space come together to unveil new model lineups and some serious show-stopping pieces that showcase innovation and craftsmanship. TAG Heuer is joining in on the occasion by revealing a handful of new additions that span across its diverse lineup of sports models and dress watches. TAG Heuer is starting 2025 with a bang, marking its return as the Official Timekeeper for Formula 1 during the sport’s 75th anniversary.
The new TAG Heuer Formula 1 Chronograph collection is a vibrant nod to racing culture, with lightweight titanium cases, bold tachymeter bezels, and eye-catching colors like red, lime green, and blue. There’s also a special Oracle Red Bull Racing edition featuring a checkered flag pattern, carbon details, and a strap that mirrors the team’s colors.
The Carrera Chronosprint x Porsche Rallye honors the 1965 Monte Carlo Rally with design touches inspired by the classic Porsche 911, down to the unique movement that mimics acceleration. For those watch enthusiasts who love bold colors, the new purple Carrera Chronograph and Tourbillon models are hard to miss, with their gradient dials and intricate detailing. TAG Heuer also adds a softer side with pastel Carrera Date models and diamond accents for a refined everyday look. Whether you’re into high-adrenaline motorsport vibes or timeless style, this collection offers a little something for everyone without feeling over-the-top.
Source: TAG Heuer
