Bentley introduces an incredible new brand experience.
Known and celebrated for its ultra-luxe lineup of vehicles, and for its innovation towards performance, luxury and sustainability through electrification, Bentley is evolving as a manufacturer and its ultra-luxury experiences near its home of Crewe, England are evolving as well. Along with its CW1 factory tour experiences, Bentley is introducing a new experience called ‘The Mews,’ an intimate, luxurious space for Bentley clients alongside the Crewe factory.
Historically, the property was used as a private residence for Bentley CEOs, but now, it has been reimagined as a beautifully designed ode to the Bentley brand, where clients will be treated to an intimate bespoke commissioning experience and an unparalleled experience of Bentley’s aesthetic, values, and approaches to ultimate luxury.
The four-acre site features a commissioning suite, as well as Bentley Home furniture throughout, and it’s the only place in the UK where clients can view the latest Bentley Home collection’s pieces styled together. Echoing the luxury of its cars, Bentley Home furniture uses innovative, painstaking techniques and fine materials.
With a new experiential space in The Mews, Bentley is continuing to enhance its bold vision of the future of automotive luxury, blending tradition and innovation with a lineup and a brand that represents the highest echelon of automotive luxury.
Image Source: Bentley
