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The event took place at the Yas Marina Circuit in Abu Dhabi, UAE, where Formula 1 Ferrari driver Giancarlo Fisichella took a group of participants onto the track. On the track was where he demonstrated the "unrivaled power, speed and exhilaration that the Ferrari 488 is capable of.
There was no work in the press release as to future plans for this event, or if it will continue in other countries. But, if Ferrari announces more events like this, you'll hear about them here.
You can check out the happenings of 488 Passione Rossa for yourself by clicking the play button below.