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Ferrari Luce "Chassis 0" Sells For $40 Million

Ferrari Luce "Chassis 0" Sells For $40 Million

Chassis 0 of Maranello's first EV brings 36 times its estimate at RM Sotheby's Monterey sale, with proceeds going to the Ferrari Foundation.

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Chassis 0 of the Ferrari Luce, the first production example of Maranello's first electric grand tourer, sold for $40 million on Saturday night at RM Sotheby's Monterey Auction. The car had carried a pre-sale estimate of "in excess of $1.1 million."

The Luce carries a base price of roughly $640,000. Chassis 0 is the first production unit off the line, distinguished by a dedicated plaque identifying its position in the production run. It was offered as lot 345, without reserve, and RM Sotheby's waived the buyer's premium on the lot. Every dollar of the sale benefits the Ferrari Foundation, a 501(c)(3) public charity that supports educational initiatives.

The car carries a set of Tailor Made specifications developed through Ferrari's design studio. The exterior is finished in a Madreperla semi-gloss paint mixed specifically for this car, with an iridescent effect that shifts from green to violet depending on the light. The interior uses Le Mans metallic leather in Perla with Grigio Corvara secondary trim, paired with dedicated wheels and bespoke brake calipers. The Ferrari badge is set against an optical white background.

The Luce has been Ferrari's most debated launch in years since it broke cover as the brand's first EV, and this sale is the first major public price signal tied to the model. The result is roughly 36 times the pre-sale estimate.

Delivery is scheduled for the first quarter of 2027, after the car returns to Maranello, Italy.

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Image Source: ©2026 Courtesy of RM Sotheby's

Edward Jones



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