Born in Scandinavia and built around a new form of electric performance, Polestar has grown from Northern European roots into a global brand with retail spaces, offices, production facilities, and service support across 28 countries. Polestar is defined by minimalistic design, technological innovations, sustainable solutions, and a complete lack of compromise.
That philosophy comes through the moment you spend time around the cars. Polestar’s take on performance is different from your typical electric vehicle. It is precision-forward, minimalist by design, and built around technology and sustainability without asking you to compromise the luxury experience. In other words, these are EVs for drivers who still care about steering feel, balance, and the details that make a car feel intentional.
Ride + Drive at Miami Concours
The best way to understand Polestar is from the seat, and Miami Concours is giving people a perfect chance to do exactly that. On Saturday, February 14, guests can take part in the Polestar Ride + Drive experience from 11AM to 4PM at Palm Court by Bvlgari in the Miami Design District, and it is open to the public.
This is not just a quick parking-lot loop. The point is to experience Polestar’s driving dynamics in the real world, with a professional driver in the mix, so you get a refined, confidence-inspiring look at how these cars actually move through Miami. It is the kind of “feel it instead of reading about it” moment that makes a lasting impression, especially if you are EV-curious but still want something that feels genuinely performance-minded.
Polestar’s current range is designed to cover the real-world needs of modern enthusiasts. The Polestar 3 is the brand’s first electric SUV, engineered to deliver that same sophisticated, performance-focused character with more space and presence. Then there’s the Polestar 4, the new SUV coupe that leans into bold proportions and a distinctly modern aesthetic.
If you have not been into a Polestar Space yet, it is a very “cool Scandinavian” experience: design-forward, clean, and centered around seeing the cars up close without the usual dealership noise. Polestar recently opened its Miami-area retail location at 336 Miracle Mile in Coral Gables, giving locals and visitors a dedicated place to explore the lineup and book test drives.
When Miami Concours Is, Where It Is, and How to Get In
Miami Concours runs February 13–15, 2026, with the signature Red Carpet showcase taking place Sunday, February 15, from 11 AM to 5 PM, displayed neighborhood-wide throughout the Miami Design District.
For getting in, plan on ticketing, wristband, and check-in as part of the weekend flow. The official schedule calls out ticket purchase and wristband pickup on Saturday, February 14 from 11 AM to 5 PM at Jungle Plaza, 3801 NE 1st Ave, Miami, FL 33137, and the Red Carpet Experience is listed as a ticketed experience.
For navigation, Miami Design District directions reference 140 NE 39th St, Miami, FL 33137, and the Concours programming spans multiple District locations, including Palm Court by Bvlgari and Jungle Plaza.
And if this is the kind of calendar you want more of, check out other events from duPont REGISTRY Group like Cars on 5th, Rétromobile NY, and Cavallino.
