McLaren started on the track, built for speed, precision, and pushing limits, but it hasn’t stopped there. Every car they make carries that racing DNA, but tuned for the road. Over time, the lineup has grown from supercars and hypercars to fashion and collaboration collections, turning McLaren into a lifestyle. Today, the brand has a passionate following of owners and fans who live for the thrill of driving, the engineering, and the community that comes with being part of the McLaren world. McLaren is proud to take performance from the grid to the golf course, as it has just announced the launch of its next venture, McLaren Golf.
Neil Howie, CEO of McLaren Golf said
“McLaren Golf is a high-end, engineering-led venture which goes beyond the equipment. We’re building a brand grounded in McLaren’s high-performance DNA, and embedding it in a new sporting arena. We’ve hired some of the best minds in engineering and combined them with leading figures from the golf world to create an innovation-led company that pushes the limits of what golfers can expect from their equipment. We can’t wait to see our ambition come to life on the course this year.”
While we’ve been witness to past collaborations with industry leaders like SWAG Golf, showcasing limited-edition headcovers that add style to your bag, this endeavour will focus more on developing benchmark golf equipment. Backing its transition into one of the most played and watched sports on the planet, McLaren Golf and its initiatives are backed by a dedicated team of golf-industry experts and world-class engineering minds. Teased to launch on April 29th, sign up with McLaren Golf to get notified of all the newest golf gear.
