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Lotus Emira and Evija Hot Wheels 1

By Jordan Aquistapace –  November 16, 2022

Hot Wheels Launches Small-Scale Models Of The Lotus Emira...

The Lotus Emira sports car and Evija all-electric hypercar have recently been launched as Hot Wheels toy cars. While modern-day supercars and hypercars go through rigorous testing to prove their abilities on the road, the real deciding factor comes when the creative professionals at Hot Wheels craft a small-scale version. Responsible for introducing millions to the automotive world, Hot Wheels continues its legacy by releasing the industry’s most popular sports cars, SUVs, racecars, and many more. As Lotus rolls out its new Emira supercar and Evija all-electric hypercar, Hot Wheels is proud to celebrate the occasion by launching die-cast versions of the cars. MUST-READ: The Top Automotive-Inspired LEGO Sets Available Now Lotus sits down with Hot Wheels product design manager Dima Shakhmatov to break down the process of encapsulating automotive icons. Dima expresses the importance of the new release by stating “With its dramatic styling, the Evija is one of the most exciting and visually interesting electric hypercars we’ve seen. The Emira will be the last combustion-engined Lotus and it was felt important to mark this by including it in the Mainline.” Showcasing each model in its desired launch colors, the small-scale examples feature detailed constructions that match the styling of the real versions. View all current Lotus cars for sale on duPont REGISTRY by clicking on the link below. View All Lotus For Sale Source: Lotus

Lotus Evija Fittipaldi Type72

By Tyler Rampersaud –  November 02, 2022

Emerson Fittipaldi, Jenson Button, And All 8 Lotus Type 7...

A rare event of motorsport legend took place at Lotus’s Hethel headquarters. When it comes to racing history, Lotus has a lot to celebrate as the brand formed its roots in racing and celebrated amazing victories, especially with Emerson Fittipaldi, the Lotus Type 72, and their incredible victory in the 1972 Formula 1 Championship. That victory was 50 years ago, and to celebrate, Lotus created the Evija Fittipaldi, a stunning special edition of the Evjia that sports the Type 72’s black and gold livery, which went on to become a Lotus hallmark. The livery itself also celebrated its 50th anniversary this year. MUST READ: The New Lotus Evija Fittipaldi Is An 8-Example Hypercar That Honors F1 History During a week at Hethel, it wasn’t just Fittipaldi that celebrated the Lotus Evija created in his honor, but also Formula 1 champion Jenson Button, who himself is a Lotus Evija customer. In addition, all 8 surviving Lotus Type 72s and their owners came from around the world to join the celebration as well. The Lotus Type 72’s racing legacy and the Evija’s title as the world’s most powerful production car make them both automotive icons, and both cars were able to show why they make history on Lotus’s Hethel test track. In this new chapter for Lotus, the brand’s rich history is more important than ever. Lotus Cars For Sale Source: Lotus

LOT 0653 Fittipaldi Evija

By Tyler Rampersaud –  October 14, 2022

The New Lotus Evija Fittipaldi Is An 8-Example Hypercar T...

Lotus uses its futuristic hypercar to celebrate the past. A brand formed and grown in the world of racing, Lotus’s track-ready philosophy has manifested itself in most of the cars the brand has made. Known for superior agility and handling, Lotus cars have been loved and driven by racing enthusiasts as long as they’ve been around. However, it’s in professional racing where Lotus has made much of its history. One of the greatest moments in F1 history belongs to Lotus, and it’s when Brazilian driver Emerson Fittipaldi, with the Lotus Type 72, won the Drivers’ Championship and Lotus won the Constructors' Championship in 1972. It’s been 50 years since that incredible victory and the legend of the Lotus Type 72, and Lotus is celebrating with a special edition of its latest revolutionary performance innovation: the Evija. MUST READ: Lotus Launches A New Online Retail Platform For Parts Dating Back To 1981 The all-electric hypercar is capable of an incredible 1,970 horsepower and 1,254 lb/ft of torque, and with a 0-60 time of under 3 seconds and a top speed of over 200 mph, it undoubtedly takes after the Type 72 with its envelope-pushing performance and futuristic innovation. The new Lotus Evija Fittipaldi features a rotary dial in the instrument panel crafted from recycled aluminum originally from the Type 72, and the bespoke specification of the car features the iconic Lotus racing color scheme of black and gold, both inside and out, with graphics on the active rear wing dedicated to each of the Lotus Type 72’s five race victories from the 1972 F1 season. The car premiered with a special event at Lotus’s Hethel, UK home, and only 8 of these stunning cars will be made, and all have been sold, especially because the car not only celebrates one of automotive history’s greatest moments but is one of those moments itself. View All Lotus Cars For Sale Source: Lotus

Norton MAIN

By Jordan Aquistapace –  October 21, 2021

Lotus x Norton & Sons Releases An Exclusive Driver's Jack...

Two iconic British brands collaborate on bespoke lightweight technical driving jacket. The inspirational impact of automobiles not only reaches the community of dedicated automotive enthusiasts but also artists and fashion designers worldwide. The rich motorsport heritage of Lotus continues with its highly-anticipated Evija hypercar, an electric performance-focused chassis equipped with 2,000-horsepower. Celebrating its past and future, Lotus is proud to announce its newest collaboration project with the bespoke tailor professionals at Norton & Sons. The new Lotus x Norton & Sons Driving Jacket is a lightweight handcrafted garment available exclusively for customers purchasing the $2 million-plus Evija. MUST-READ: Lotus Evija: The World’s Most Powerful Series Production Road Car The jacket’s classic design draws on the core values and DNA inherent in every product that both Lotus and Norton & Sons create a performance-oriented, lightweight contemporary design using advanced technical materials that sport durability. The jacket was created by Norton & Sons Design Director Patrick Grant and Lotus Design Director Russell Carr, with inspiration drawn from Team Lotus pit lane jackets of the 1970s. Celebrating an exclusive release, the Lotus x Norton & Sons Evija Driving Jacket is sure to be a collector's piece for owners and enthusiasts of the iconic motorsports brand. Check out all of the current Lotus Evija models for sale on duPont REGISTRY by clicking the link below. View All Lotus Evija For Sale on duPont REGISTRY Media/Information Source: Lotus

Lotus weird

By Andrew Nabors –  April 29, 2021

Lotus Evija Earns Top Honors in Top Gear Electric Awards

They named it "The One To Watch" Lotus looks unstoppable these days. From the announcement of their final gas-powered car yesterday, they also took us behind the scenes in the development of the Evija. Many late nights and gallons of caffeine have allowed the car to be tested at 80% of its potential. Even at this level, Top Gear realizes what the car is capable of. Lotus' Managing Director Matt Windle said: “Of all the EVs in development around the world, it’s an honour to be recognised by the Top Gear team as ‘The One to Watch’. Validation work on the car continues apace, and we resumed our world tour with the car last month. We look forward to showing it to more people in the physical world in the coming weeks.” Stay with us for all your Lotus news. Shop Lotus Image (C) Lotus

LotusEvija

By Edward Jones –  March 10, 2021

Hear the Sound of the Lotus Evija Hypercar And How It Was...

Now that we're starting to see more and more electric cars on the road, we're going to start going away from exhaust notes and instead talk about electric engine notes. While this may be controversial to many, it's actually opening to door to some very interesting sounds. Take the Lotus Evija, for instance. This new electric hypercar has a soundscape that was created by British music producer Patrick Patrikios. Inspired by the engine note of the Type 49 race car, he developed a new sound for the Evija. “I adjusted the replay speeds and digital filtering of the Type 49 to generate a soundscape for the Evija – it was a very organic process,” said Patrikios. “We all wanted something to spark an emotional connection between car and driver. Sound is hugely influential when it comes to creating and forming emotions, to enrich that bond that’s such a critical part of the Lotus experience.” You can see how he came up with the sound and even hear it for yourself by clicking play up above. See All Lotus Cars For Sale

Evija Feature

By Andrew Nabors –  February 12, 2021

Lotus Evija Wins Product Design Of The Year

The International Design Awards began in 2007 as a way for peers to study each other's creations. Cars are rarely considered, but this year the Lotus Evija won Product Design Of The Year. With categories for Architecture, Fashion, Interior, Product, and Graphic Design, the new electric hypercar was awarded for leading automotive design into a new era. For a target price of just over $2 million, you will have 2,000 (metric) horsepower and the ability to reach 186 mph in under 9 seconds. In order to make room in their lineup the Elise and Exige Final Editions were just announced, so click the button to find yours before they are gone forever. Lotus For Sale Images (C) Group Lotus

SamMoores_EvijaatDukeofLondon

By Edward Jones –  November 03, 2020

See Some of the Most Amazing Lotus Evija Pictures

Lotus recently invited a few photographers out for a chance to capture the new Evija hypercar in a glorious setting. Each of the photographers had time with eh Evija in and around Duke of London, a former 1930s soap factory in West London which is now a motoring venue. The photographers were also given the ability to choose how and where they would photograph the Evija and the results are incredible. Scroll down below to see them for yourself and click each of their hyperlinks to see the full photoshoots. (Featured Image: Photographer Sam Moores @sammooresphoto) @London automotive editor Krishan Parmar @masterkrishan Photographer Alex Carmichael @Carms Online community, influencer and photographer Thomas Howarth @horsepower_hunters @uk.shooters creators and photographer:Luke Jackson Clark @watchluk Photographer and model Carl Thompson @carlthompson @uk.shooters creators and photographer: Mike Will @m.visuals Photographer and model Timothy James @ThisIsTimothy

Evija Goodwood Feature

By Andrew Nabors –  October 16, 2020

Lotus Evija Shocks Everyone At Goodwood

The Duke of Richmond likes to have the world's most significant cars racing up his driveway. Earlier this morning the 2021 McLaren Elva was unveiled in a Gulf livery, so we anticipated competition from other supercar builders. Minutes ago, the Lotus Evija shocked everyone at Goodwood house. While the car has been on display around the world, this weekend will be its first "Dynamic Display. Although the car is technically still a prototype, this will be among the final shakedowns before production begins. " width="680"> The first run was by Charlie (Lord March), the event host, and son of the Duke. After he climbed out: "The Evija is unbelievable – the power, the speed, I’ve never experienced anything like it – it was exceptional. This new dawn of electric hypercars brings ultimate motoring to life for a new generation and a younger audience. The advancement in electric cars over the last 10 years is astonishing.  There is a huge amount of growth potential for these machines to continue allowing us to keep enjoying and driving high performance cars.  Lotus continues to appeal to both the inner driver and the inner child in all of us – so much fun, and ultimately for the driver to control and enjoy.”

Evija

By Andrew Nabors –  October 07, 2020

Lotus Evija: Design vs. Aerodynamics For The Driver

When designers meet engineers, the battle over a supercar can be more bloody than Braveheart. All great cars are a compromise between incredible looks and brutal performance. It comes down to bold managers to fight the bean counters so that we don't have to drive boring cars. In the old days it was settled with fists. Louis Chevrolet jumped across the boardroom table and beat Albert Champion nearly to death. Henry Ford bought Lincoln from Henry Leland, and then literally had him and his desk tossed into the street. Thankfully, Colin Chapman never allowed problems to evolve that far. His brand carries on with the same tenacity as they finalize their first electric hypercar. So let's look at the Lotus Evija design vs aerodynamics and how they benefit the driver. Lotus Evija Test Laps Reveal Shocking Results Trade secrets are heavily guarded, especially when it comes to aerodynamics. As this clip mentions, aerodynamic drag uses 90% of the battery's power at high speeds. Therefore, the Evija has multiple moving surfaces above and below. But one word changed my perceptions of what they have accomplished. Instead of a buttress on the Ford GT or the air ducts of the Aventador SVJ, Lotus mentions their quarter-panels are Venturi ducts. Browse Lotus For Sale Perhaps a slip of the tongue, this one word could possibly change the hypercar industry. A Venturi is a constriction that speeds up airflow to accomplish work. It is how the SR-71 Blackbird has been the fastest plane for six decades. It is ironic that such an old principle could be put to work on such an advanced car, so this is probably the tip of the iceberg when it comes to what the Lotus Evija will have onboard. https://www.facebook.com/LotusCars/videos/620814165254486

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