Ice Spice ushers in a new chapter of Mercedes-Benz artistic collaborations.
A breakout star within the rap music world, New York native Ice Spice is known for a unique musical style and an instantly recognizable signature look featuring bright red hair. With a rapidly expanding discography and four Grammy nominations at the age of 2025, Ice Spice’s meteoric rise to stardom has captured the attention of the music industry and the pop culture sphere for the past few years.
Now, her newest project coincides with Mercedes-Benz’s United States debut of the new CLA, the historic luxury car manufacturer’s most technologically advanced model yet, with innovation that is set to usher in a new generation of Mercedes-Benz vehicles. Unveiled at the grand opening of the new Mercedes-Benz Manhattan flagship dealership, Ice Spice showed off a “remix” of the CLA that she designed, featuring a metallic silver color and her iconic “Princess” chain.
The car also inspired a capsule fashion collection that is set to launch soon, but Ice Spice’s latest collaboration with Mercedes-Benz is just the beginning, as it launched a new “Class of Creators,” a series of collaborations between Mercedes-Benz and various personalities and entities, like KidSuper, Gustaf Westman, Hot Wheels, and League of Legends. As the year continues, these upcoming collaborations will be unveiled, with Ice Spice kicking off a new era of artistry in Mercedes-Benz’s lineup.
Image Source: Mercedes-Benz
