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Maserati Reveals Full Lineup For Motor Valley Fest 2026

Maserati Reveals Full Lineup For Motor Valley Fest 2026

As the Trident celebrates its centenary, Maserati will showcase the new MCPURA, open the doors of its historic Modena headquarters, and host a packed schedule of heritage and racing-focused events across Italy’s Motor Valley

Earlier this month, we touched on Maserati’s plans for the upcoming eighth edition of the Motor Valley Fest, where the Italian marque confirmed it would host two exclusive “Trident Talks” events at its historic Modena headquarters. That announcement formed part of a wider year-long celebration marking 100 years of the Maserati Trident and the brand’s first motorsport appearance at the 1926 Targa Florio. Now, with the festival just days away, the Italian marque has revealed the full scale of its presence across Modena as it marks one of the most important milestones in its 112-year history.

The centerpiece will be the new Maserati McPura, displayed in the courtyard of the Modena Military Academy, wearing a striking Ai Aqua Rainbow finish created through Maserati Fuoriserie, the Italian marque’s bespoke customization program. The iridescent paint shifts under sunlight, revealing pearlescent blue tones inspired by the breakdown of light through a prism. It is a fitting showcase for a car assembled at Maserati’s Viale Ciro Menotti factory, the same historic site where the company continues to build the GranTurismo, GranCabrio, GT2 Stradale, and other halo models.

The festival also arrives just weeks after Maserati officially marked the April 25 centenary of the Trident emblem designed by Mario Maserati and the debut of the legendary Maserati Tipo 26 at the Targa Florio. That race launched Maserati’s motorsport legacy when Alfieri Maserati secured victory in the 1500cc class and eighth overall. The company has since celebrated the milestone with a dedicated heritage campaign, a commemorative Italian postage stamp, and a new video tracing Maserati’s evolution from the Tipo 26 to the MC20 and modern GT2 race program.

Beyond the display cars, Maserati will once again open the doors of its historic Viale Ciro Menotti headquarters for the previously announced “Trident Talks.” Hosted inside the Ron Arad-designed showroom and the BOTTEGAFUORISERIE atelier, the sessions will feature senior executives, designers, historians, and special guests, including Massimo Bottura, Matteo Panini, and Alberto Maserati. Topics will range from the Trident’s century-long evolution to the future of Maserati personalization and racing.

The broader Motor Valley Fest schedule will also include conferences featuring Maserati leadership discussing global automotive trends, heritage preservation, customer experience, and the future of racing, with appearances from Santo Ficili, Maserati COO and Alfa Romeo CEO, and Vincent Biard, Head of Maserati Corse. The event will once again transform Modena into the center of Italy’s auto industry, bringing together more than 2,900 companies connected to Emilia-Romagna’s famed Motor Valley region.

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Images: Maserati

Khris Bharath