Best known for his work as a record executive, talent manager, and A&R representative, Steven Victor has turned his success in music into opportunities to explore other passions, from cars to fashion. While he's worked with artists like Pusha-T and Pop Smoke, Steven is just as recognizable in the automotive world for owning one of the most impressive Ferrari collections on the planet. From exclusive Ferrari Icona series cars like the Daytona SP3 and Monza SP2 to full-blown factory 488 Challenge and GT3 race cars, his connection to cars often inspires projects beyond the interior, like his brand and record label, Victor Victor Worldwide. Fresh off launching a race-inspired campaign for his latest collaboration with Nike, Steven Victor recently stopped by DJ Khaled's home to gift him a friends-and-family pack of the new sneaker release.
Already teased with LeBron James sporting yellow and purple pairs before announcing his departure from the Lakers, the Victor Victor Worldwide x Nike Air Force 1s have taken the internet by storm, spotted on A-list artists, celebs, and athletes. With DJ Khaled being a close friend and one of the biggest sneaker collectors ever, Steven not only presented him with the first red pair, but every color in the collection. The automotive inspiration carries over to the outsole, where a multicolored tread pattern resembles the colored stripes found on brand-new tires. And to give it even more of a motorsport feel, the six pairs came enclosed inside an actual Ferrari Challenge Pirelli P-Zero tire from Steven’s race car.
This also isn’t the first time that Steven Victor incorporated his love for cars into his sneaker collaborations, debuting a Japan-exclusive Victor Victor x Air Max DN8 with ties to the Nissan Skyline, as well as a second colorway that pays homage to the Ferrari 488 Pista. With the University Red and Yellow Zest colorways already completely sold out, you’ll have to try your luck later this fall to secure a green, black, blue, or purple pair of the new Victor Victor Worldwide x Nike Air Force 1.
Source: DJ Khaled Instagram