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Is Swatch About to Drop an Audemars Piguet Collab?!

By Jordan Aquistapace –  May 06, 2026

Is Swatch About to Drop an Audemars Piguet Collab?!

One of the best things about the watch world is the range and diversity that it offers collectors and enthusiasts, whether you’re a newcomer just dipping your toe in for the first time or a full-blown horologist just looking to add to an already impressive collection. Now, this doesn’t mean you have to buy a $40,000 watch to consider yourself a watch lover; there’s a shared appreciation for everything that keeps time, and price means nothing when it comes to passion. In 2022, Swatch blurred the line through a creative collaboration with Omega, and after four years, the Moonswatch collection is still recognized as one of the most monumental moments in watch history.  Lightning may strike twice for Swatch after a recent Instagram post has the watch world speculating on an upcoming collaboration with Audemars Piguet. While no actual visuals or renderings of watches have been shared to confirm this, the mysterious post teases a May 16th reveal with subtle hints that watch enthusiasts deciphered in seconds. The biggest clue is the unmistakable Audemars Piguet font, especially the overlapping lettering that’s become a signature of the Royal Oak logo. As surprising as this all feels, the real question now is whether it’ll land anywhere near “affordable” territory, something we last saw play out with the Omega x Swatch MoonSwatch. For now, only time will tell. And if this is all totally new to you and you’re wondering what the big deal is, here’s a quick history lesson on the legendary Audemars Piguet Royal Oak, which hasn’t always stood out as a collector's gem. The Royal Oak first showed up in 1972, designed by Gerald Genta practically overnight, with its now-famous octagonal bezel and integrated bracelet. Back then, the idea of a luxury steel sports watch felt overlooked in an era when dress watches were all the craze. It took time, but what once felt out of the box slowly became iconic, turning the Royal Oak into one of the most influential watches ever made. So stay tuned in to duPont REGISTRY for a first look at Swatch’s possible partnership with Audemars Piguet on May 16th. View this post on Instagram A post shared by Swatch (@swatch)  

OMEGA Reverses the Script with a New Speedmaster Moonwatch

By Jordan Aquistapace –  January 13, 2026

OMEGA Reverses the Script with a New Speedmaster Moonwatch

OMEGA kicks off 2026 with inverted-dial Speedmaster Moonwatches that rethink a spaceflight icon without losing its soul. Long before it became a key piece of lunar history, the OMEGA Speedmaster was simply a great chronograph. Its journey from racetracks to space capsules helped turn it into a timeless companion for explorers, dreamers, and generations of watch enthusiasts. Today, OMEGA introduces two new Speedmaster Moonwatch Professional models, offering an inverted dial design that subtly continues its ongoing legacy. The standout feature here is the dial, which stays rooted in the Moonwatch’s signature stepped profile while introducing a double-plate design. A polished black top plate, finished with varnish and lacquer, gives the dial a deep, reflective look, while rhodium-plated subdial frames add depth without shouting for attention. Underneath that sits a white base layer for the subdials, also lacquered, improving legibility and shifting the rhythm of the dial. White minute tracks on the main dial contrast against black tracks within the subdials, backing its reversed aesthetic in a way that feels true to its DNA as a tool watch.  Around the dial, the details remain familiar. A black ceramic bezel with a white enamel tachymeter scale pays homage to the Speedmaster’s racing roots, while a box-style sapphire crystal keeps reflections in check without distorting the view. The standard Moonwatch bracelet returns as well, finished in polished and brushed links and fitted with OMEGA’s comfort release system. Case size remains the classic 42 mm, offered in stainless steel or 18K Moonshine™ Gold. Under the hood, both models run on the Co-Axial Master Chronometer Calibre 3861, carrying forward the heritage of the Calibre 321 trusted on the Moon. The result is a watch that feels aimed squarely at people who already understand why the Speedmaster matters. Source: Omega

The First-Ever Watch Concours dÉlégance Has Arrived

By Jordan Aquistapace –  January 12, 2026

The First-Ever Watch Concours dÉlégance Has Arrived

If you’ve ever spent time around a proper car concours, you know it’s never about who spent the most money. The real conversations happen around originality, oddball details, and the stories that come with a historic example. That same energy is what makes Vacheron Constantin’s new Concours d’Élégance Horlogère so interesting. Dreamed up by Phillips in Association with Bacs & Russo, the idea is simple but overdue: treat exceptional watches the way the world treats great cars. Not as commodities or trophies, but as artifacts shaped by time and the people who’ve lived with them. For collectors who own Vacheron Constantin pocket watches or wristwatches, it’s a chance to step out from behind the safe and into a wider conversation. The event is open to Vacheron Constantin watches made between 1755 and 1999, which spans nearly the entire history of modern watchmaking. Registrations are open, with seven awards handed out later that year by a jury co-chaired by Aurel Bacs and Christian Selmoni. What’s refreshing is how the watches will be judged. Yes, authenticity and condition matter, but so do things like provenance, emotional pull, and the way a piece fits into the broader story of the brand and the craft. Categories range from chiming watches and chronographs to calendar complications, Chronomètre Royal pieces, métiers d’art, and design-driven models. For anyone who loves old watches, the timing feels right. The market has matured, and many collectors are less interested in chasing the next headline result and more focused on authenticity. Most great watches weren’t meant to live untouched lives. They were worn, serviced, sometimes forgotten, then rediscovered. Those layers of history are exactly what this Concours seems to encourage. By borrowing the concours mindset and applying it to horology, Vacheron Constantin and Phillips are creating a space where stories matter as much as specifications. And for watch enthusiasts, that might be the best part of all.

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