Kith and BMW continue their captivating collaboration.
Those steeped in streetwear culture will know that Kith, founded by Ronnie Feig in 2011, is one of streetwear’s most prominent names. It started as a New York store specializing in sneaker culture and expanded to become a revered lifestyle and apparel brand pushing the boundaries and representing the latest and greatest of streetwear fashion. With global locations and household name status, Kith is at the top of the streetwear world.
However, Kith has expanded its reach to the automotive world with its collaboration with BMW, which has included a stunning limited-edition bespoke rendition of the BMW M4 and Ronnie Feig’s own custom BMW M1 supercar. However, at Art Basel Miami Beach amidst the festivities of Miami Art Week, another chapter in BMW and Kith’s collaboration has been unveiled: the 2025 BMW XM Kith Concept.
Launching along with a new collection of Kith x BMW apparel, the new BMW XM Kith Concept will have a total of 47 examples made, which is the number of years since the debut of the BMW M1 supercar, the previous M-exclusive BMW. The BMW Individual Frozen Techno Violet metallic paint is a historic color that is specially developed for and only will be used for the exclusive model, and BMW Individual Frozen Black is also available.
Other touches that set the new BMW XM Kith Concept apart from the standard version of the hybrid super SUV include Kith logos throughout, an illuminated “1/47” insignia on the door sills, and a Kith twist to the interior M Lounge. Standard with the exclusive vehicle is a Kith duffle bag, which bridges the gap between the fashion and automotive worlds in the new collaboration. With a unique, historically-inspired design, the new BMW XM is the next subject of BMW and Kith’s ongoing and growing collaboration.
Image Source: BMW