Jeep joins forces with a lifestyle icon.
Vineyard Vines is known for its lifestyle products, which are celebrated for their iconic, casual aesthetic and instantly recognizable smiling whale logo. Now, the apparel brand is joining forces with one of the most legendary names in the American automotive world: Jeep. A new limited-edition collaborative apparel collection combines Jeep’s adventuring spirit with Vineyard Vines’ unmistakable aesthetic.
The collection features apparel for both men and women. It will be promoted with a touring custom Jeep Gladiator, which will showcase the collection, host events, and promote a sweepstakes that is part of the Jeep x Vineyard Vines collaboration. The sweepstakes is to win the custom Jeep x Vineyard Vines Jeep Gladiator, which is not only customized to commemorate the collaboration but also is equipped with Nappa leather upholstery, an Alpine audio system, GPS navigation, and more. In addition, the second prize includes a bundle of Vineyard Vines gear.
In 1998, Vineyard Vines’ founders started the iconic brand out of a Jeep. Now, Jeep is collaborating with Vineyard Vines to celebrate the all-American aesthetics of both brands. You can shop the new limited edition collection by clicking the button below.
Image Source: Stellantis
