Lotus’s new lineup is celebrated with a prestigious honor.
With the introduction of the Evija and the Emira, Eletre, and Emeya that have followed since Lotus has revolutionized itself as a manufacturer. It is now introducing a new lineup of luxury performance vehicles as it moves towards becoming an electric luxury performance car manufacturer. Its transformation has paid off, with Lotus earning two Red Dot Design Awards for the Eletre, its first all-electric luxury performance SUV, and the Emeya, its all-electric four-door GT.
A jury of 39 experts in the design field judged the cars. The Emeya and Eletre were lauded for transforming Lotus’s long-standing racing heritage into futuristic luxury performance vehicles, blending the handling capabilities Lotus is known for with refinement, EV technology, and cutting-edge style.
With its revitalized lineup of futuristic electric performance vehicles, Lotus is already earning acclaim from opinion leaders in the design world for its new lineup of luxury performance EVs. Better yet, this is just the beginning of what Lotus has in store for the future as the historic sports car manufacturer continues to evolve towards becoming an all-electric performance car brand.
