Any car enthusiast knows that Monaco is an important place in history. Being the home of what is just about the world’s most famous street circuit and one of the most anticipated races on the annual F1 calendar, the Monaco street circuit and Monaco Grand Prix have been the venue for some of the most glorious and impactful moments in motorsport and automotive history.
A brand like Bugatti, steeped in the early history of incredible cars and epic motorsport has been woven into the tapestry of Monaco’s automotive history for a very long time, with a Bugatti winning the very first Monaco Grand Prix in 1929 and Louis Chiron, a Monaco-born Bugatti driver and winner of the 1931 Monaco Grand Prix being the namesake of the legendary Bugatti Chiron hypercar.
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With such a connection to the historic place, Bugatti having a Monaco showroom only seems natural, and now that Bugatti’s new Monaco showroom has opened its doors, the legendary brand already feels right at home. The showroom is located along the route of the street circuit, and better yet, situated near the Louis Chiron Virage.
The grand opening event celebrated the history and current glory of Monaco and Bugatti, with guests getting to see the new W16 Mistral, Bugatti’s final W16-powered hypercar, as well as the Cars Collection of H.S.H. the Prince of Monaco, with a guided tour that showed off some of Bugatti’s most exclusive gems: the Centodieci, the La Voiture Noire, the Divo, and the special Bugatti Chiron Pur Sport “Grand Prix.” Along with the showroom, a state-of-the-art maintenance and service facility is also nearby, making the brand, buying, and owning experience all reach the incredible Bugatti level of excellence.
Sources: Bugatti
