Dodge is heading back to NASCAR. After more than a decade away from the Cup Series, the American performance brand will return to competition in 2027 with Kaulig Racing, where it will compete against teams from Chevrolet, Ford and Toyota, marking a significant new chapter in its motorsports history and a renewed commitment to gasoline-powered performance.
Tim Kuniskis, head of American Brands, SRT Performance and Direct Connection division, Stellantis North America, announced the move during a preview of the Stellantis display at the 2026 Specialty Equipment Market Association (SEMA) Show. The message was direct: Dodge intends to put performance back at the center of its identity, both on the road and at the track.
"Everyone said it was impossible to get back in one year. We said, 'watch this,'" said Kuniskis. "Sure, we could spend three years planning, testing and perfecting ... or we could do all three in real time, on the track. It's going to be exponentially harder this way. But slow has never been part of Dodge DNA. LFG."
The return reconnects Dodge with a series that has played an important role in shaping its competition credentials. From the brand's first NASCAR Cup Series victory in 1953 to the 2012 championship won by Brad Keselowski’s No. 2 Dodge Charger run by Penske Racing, Dodge has a history that spans generations of stock car racing. Its 2012 campaign was also its final season in the series.
Now, the brand is preparing to write another chapter.

A New Racing Partnership
The comeback builds on Stellantis' expanding North American motorsports presence. Ram returned to NASCAR competition in 2026 with Kaulig Racing, which will now serve as the anchor team for both Dodge and Ram. That factory-backed presence has established a foundation for the company's next phase of American motorsports involvement, with Dodge's return to the Cup Series representing its latest major step.
Leading the effort is Dodge SRT Racing, responsible for the brand's North American motorsports programs, including NASCAR, NHRA and additional racing series. The road to the 2027 season will include several milestones. During NASCAR Championship Weekend at Homestead-Miami Speedway, Kaulig Racing will announce its driver lineup for the upcoming campaign.
The next major moment will arrive at the 59th annual Snowball Derby at Five Flags Speedway in Pensacola, Florida. There, Dodge will stage The Dodge Sno-Brawl, a head-to-head challenge in which celebrity drivers will compete in equally prepared Dodge Charger late-model stock cars. Additional details about the competition will be announced later.
The event will also provide the setting for the reveal of the race car that will carry Dodge's livery in NASCAR Cup Series competition. Fans can watch the unveiling via livestream on FloRacing and on the NASCAR Channel courtesy of Flo Racing on Dec. 4.

Performance, Reaffirmed
Dodge's racing ambitions arrive alongside a renewed emphasis on high-output, gasoline-powered vehicles. The brand's 112-year history, rooted in the spirit of brothers John and Horace Dodge, continues through a lineup built around American performance.
At its center is the Dodge Charger, now offered with a range of powertrains and configurations. The latest addition is the 2027 Dodge Charger Super Bee Launch Edition, rated at 600 horsepower. Dodge describes it as the quickest, fastest and most powerful SIXPACK Charger, as well as the highest-specific-horsepower muscle car ever.
The broader Charger lineup includes the SIXPACK-powered, 420-horsepower Charger R/T and the 550-horsepower Charger Scat Pack, which uses the 3.0-liter twin-turbo SIXPACK high-output engine. Dodge identifies the R/T as the muscle car with the most standard horsepower and the Scat Pack's powerplant as the most powerful Hurricane engine in production.
Every Charger comes standard with all-wheel drive, while buyers can choose between two-door coupe and four-door sedan configurations. That combination of power, traction and body-style choice gives the lineup a broader range of appeal without moving away from its performance focus.
The same philosophy extends to Dodge's SUV range. The Durango SRT Hellcat, with 710 horsepower from its supercharged HEMI V-8, is positioned as the most powerful gas-powered SUV ever. The Durango SRT Hellcat Jailbreak adds an extensive personalization proposition, offering more than 20 million potential customization combinations.

The Next Chapter
Dodge's NASCAR return is more than a new entry on the 2027 racing calendar. It brings the brand's competition heritage back to the Cup Series while reinforcing the performance identity reflected in its latest road-going models.
With Kaulig Racing providing the team foundation, Dodge SRT Racing leading the program and the new Charger stock car set for its reveal at the Snowball Derby, the countdown to 2027 is underway. For Dodge, the message is unmistakable: the wait is over, and the brand is back.
IMAGES COURTESY OF STELLANTIS